LAS VEGAS — Adult entertainment social media innovator PornStarTweet.com and its parent company Naughty Tweet announced this morning the extended open beta launch of Star.xxx.
According to the company, Star.xxx represents a reimagination of adult social media, with a more visual interface to highlight the content that consumers are paying attention to.
Through tight integration with Twitter as well as Instagram, Star.xxx says it leverages the enormous database of tweets collected over the past six years to provide insight into individual profiles that the creators believe no other platform can.
Star.xxx also implemented a proprietary algorithm to show in “real time” the most popular stars in various categories as they trend each day across social media platforms.
“Star.xxx is an all brand-new, from-the-ground-up conception of how to look at social media”, CEO Pete Housley said. “Traditionally, social media has been thought of as linear. PornStarTweet will show you Ash Hollywood’s every tweet in order, but not really offer any context to those tweets. While Star.xxx will continue to present a linear timeline, it also will showcase what Ash Hollywood tweets about most, offering for the first time true value for search engines — with much more robust visual user interface.”
According to Housley, Star.xxx will transcend social media, additionally spidering the Internet looking for relevant content for each star’s profile. It will pull up the latest movie trailers, galleries and news articles.
Star.xxx is also developing a means for performers to add and update their own profiles with stats, bios, media and links to their blogs, pay sites, clip sites, live cam and more. The platform will eventually even launch an integration with Amazon Wish Lists, which stars can reveal to their fans.
“Star.xxx represents new thinking in how we present this data to consumers, but we also wanted to expand upon our abilities to carry in-stream advertising for our clients”, said Denise Kraft, director of business development. “We’ve really considered how consumers will use the platform and have some very unique offerings for advertisers in each one of our niches, from traditional site-wide clickable backgrounds, all the way down to deep individual profile keyword placement links.
“With more than 800,000 highly engaged followers and 1.8 billion impressions on Twitter alone in 2014, we continue to offer true consumer engagement, with the best-in-the business services for sponsored tweeting directly to consumers through both our original platform as well as Star.xxx.”
After a lengthy development and testing cycle, Star.xxx is now open to the public for an extended beta test period, and will be rolling out new features online over the coming weeks, the creators say.
Naughty Tweet will continue to support and develop new features and functionality of its existing network of sites, and integrate them closely with Star.xxx.
PornStarTweet.com opened in February 2009 as one of the first platforms to aggregate tweets from the then-fledgling social media network, Twitter. At launch, the platform followed 17 porn stars with a few dozen tweets daily. Since then, the platform reports that it has been expanded numerous times to meet demand for categories like cam star, web star, gay, tranny and BBW.
For more info about advertising opportunities on any of the Naughty Tweet platforms, including Star.xxx, contact Kraft at denise@naughtytweet.com.
