Castle Megastore CEO Mark Franks to Keynote XBIZ 360 Retail Conference

LOS ANGELES ­— Castle Megastore CEO Mark Franks, who revitalized the Castle brand after taking over its leadership in 2003, will deliver a special keynote address at the upcoming XBIZ 360 Retail Conference, set for Jan. 14.

With more than 26 years of experience in the adult industry, Franks has been a market leader in video production and distribution in the U.S. and abroad.

He also co-founded, built and operated a toy manufacturing facility with global distribution and has owned and operated a mail-order business, chain retail stores, show clubs and video distribution in Australia.

In February, Mark Franks was profiled by Bloomberg’s BusinessWeek website as one of the top CEOs in the adult industry, where Castle Megastore was described as the "Best Buy-equivalent of sex stores."

“I am extremely honored to be the keynote speaker for the 2015 XBIZ 360 Retail Conference,” Franks said. “Adult retail is a fascinating, challenging and ever-evolving business. I am excited for the opportunity to participate in such a prestigious industry event. I will share my thoughts and experience on the past, the present, and the future of adult retail with reference to the Castle Megastore story.”

Castle Megastore was founded in 1987, and now has corporate offices and a distribution center in Phoenix. Castle currently operates 17 stores in five states, including Arizona, Alaska, New Mexico, Oregon and Washington, amounting to 145,100 square feet of brick-and-mortar retail space.

“With fierce passion and remarkable vision, Mark Franks has established Castle Megastore as a standard-setting industry leader,” XBIZ President and Publisher Alec Helmy said. “An ultra-charismatic company leader, he has the unique ability to organize spirited teams and rally them toward an ambitious goal. To me and countless others, Mark is simply inspirational."

In 2012, Franks was the recipient of the Retail Pioneer special recognition at the XBIZ Awards. The prestigious title recognized Franks’ powerful impact and lasting influence on the adult retail industry.

With the announcement of his award, several key figures from the pleasure products industry proclaimed their admiration of Franks, lauding his contributions to the industry as being “admirable.” 

Pipedream Products CEO Nick Orlandino applauded Franks revival of the Castle Megastore brand, saying he watched Franks “bring his company back to life and turn it into a viable and outstanding retailer of adult merchandise.”

“As one of the industry’s most preeminent leaders, Mark Franks continues to inspire his colleagues and leads Castle Megastore with an inspiring forward-thinking approach,” XBIZ Associate Publisher Sara Ramirez said. “His keynote at the upcoming XBIZ Retail Conference is sure to leave attendees with a refreshing outlook of the business.”

The XBIZ 360 Retail Conference is designed to decode the future of sexual health products through unparalleled seminars, keynote presentations and exclusive special events.

For a limited time, XBIZ 360 attendees qualify for an exclusive group rate of only $199 per night at the Andaz Hotel. For more information, visit XBIZ360.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Kheper, Warm Human Launch New 'Gift Bags'

Kheper Games has partnered with Warm Human to launch seven new naughty and irreverent-themed gift bags.

A Look at the Latest Trends in Pleasure Products

Pleasure brands, retailers and distributors with their finger on the pulse of the market are sharing their observations on the latest trends from the past year that are driving sales.

Blush Expands 'Anal Adventures' Collection

Blush has introduced X-Large Anal Beads from its Anal Adventures Collection.

Xgen Debuts '4Play' Collection From Bodywand

Xgen Products has introduced the new 4Play collection of clitoral stimulators from its Bodywand line.

Lovense Debuts 'Fizz' Stimulator

Lovense has introduced its new Fizz dual-head clitoral stimulator.

SinParty Integrates Honey Play Box's Vibe-Connect Camming Tools

Cam platform SinParty has partnered with Honey Play Box to integrate the pleasure brand’s Vibe-Connect interactive camming software, allowing creators to engage fans and generate revenue through connected toys during and beyond livestreams.

Hankey's Toys Debuts DiYardieULuv2H8 Silicone Lifecast Dildo

Mr. Hankey's Toys has introduced its newest silicone lifecast dildo, modeled on the anatomy of creator DiYardieULuv2H8.

Blush Expands 'Avant' Line

Blush has introduced two new dildos from its Avant Collection.

Male Power Expands 'Sassy Lace' Collection

Male Power has expanded its new Sassy Lace collection of men's underwear.

Adam & Eve, We-Vibe to Launch Pop-Up Tour

Adam & Eve and We-Vibe have partnered for the nine-city “Experience an Ourgasm” pop-up tour, kicking off July 18.

Show More