Komar Partners With Wicked Sensual Care Collection

BALTIMORE — Komar announced today a new partnership with Wicked Sensual Care Collection and invites retailers nationally to learn more about the company's personal lubricants through a free online class.

Komar’s resident Sex Educator Ducky DooLittle said, “Lube is essential when you are looking to have longer, hotter bouts of play. It's fun in flavors, with tingling sensations, alone, with a partner and toys. With their thoughtful formulations, and packaging that possesses a perfect combination of sexiness and classiness, it’s easy to say Wicked Sensual Care Collection has become one of our favorite brands here at Komar.”

According to the company, the collection was formulated by a skin care specialist. The Aqua water-based formula is reportedly as long lasting and silky as a silicone lube but rinses away in water. The flavors (Salted Caramel, Vanilla Bean, Pomegranate) are sweetened with plant-based stevia. The Aqua Sensitive is clinically tested, hypoallergenic, pH balanced and appropriate for menopausal women.

"We are thrilled to have Komar on board as a distributor,” said Cassie Pendleton, marketing director of Wicked Sensual Care Collection. “Their commitment to and enthusiasm for the brand is exciting for us as a manufacturer. Komar's dedication to providing their customers with quality products makes the inclusion of our brand an honor."

The Wicked Sensual Care line includes water-based, silicone, flavored, thicker anal formula, cooling, warming, prolonging formula, a masturbation cream and a toy cleaner. Wicked notes that its sensual care line is both vegan and paraben-free.

To celebrate the freshly minted partnership, Komar will present “Lube Basics: The Wicked Sensual Body Care Line” on Oct. 29. During the free online class retailers can learn the little details that set the line apart and how to translate those details into conversations with customers.

To RSVP contact DooLittle at ducky@komarcompany.com.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Svakom Launches 'KooSync' App

Svakom has launched its new KooSync interactive platform and app.

Full Circle Expands 'Dream Doll' Line, Adds Functional Mouths

Full Circle has introduced eight new models with functional mouths from its Dream Doll collection.

Starship Opens New Store in Augusta, Ga.

Starship Adult Stores is opening its new brick-and-mortar location in Augusta.

Besharam's Raj Armani Featured on Front Page of Financial Express

Besharam and its co-founder and COO Raj Armani are featured on the front page and in an interview for the prominent Indian newspaper Financial Express.

Pleasure Chest to Close West Village Location

The Pleasure Chest has announced the closing of its West Village location in February 2026.

Svakom 'Sam Neo 2 Pro' Featured in Aftonbladet Review

Svakom's Sam Neo 2 Pro stroker is featured in a new review in Stockholm’s Aftonbladet newspaper.

Satisfyer Signs On as Sponsor of XBIZ Honors After-Party

Satisfyer has enlisted as the sponsor of the XBIZ Honors after-party, a capstone celebration to the Pleasure Industry’s Biggest Night™.

Lovense 'Spinel' Vibrator Featured in Wired Review

Lovense's Spinel mini sex machine is featured in a new review on Wired.com.

Creative Conceptions Now Shipping Skins Sexual Health 'Kegels'

Creative Conceptions is now shipping the new Skins Sexual Health kegel balls.

Paradise to Host 'Happy Hour' Event at XBIZ Expo

Paradise Pleasure Products will host a special Happy Hour event during XBIZ Expo 2026.

Show More