Cybersquatting Case Pits GirlsDoPorn.com vs. GirlDoPorn.com

CAPE TOWN, South Africa — The operator of membership adult site GirlsDoPorn.com had its cybersquatting complaint over GirlDoPorn.com denied by a WIPO arbitrator this month.

San Diego-based BLL Media Holdings, operator of GirlsDoPorn.com, a subscription-based adult content website, claimed that the operator of GirlDoPorn.com, Infinitoria Ltd. of London, registered the site in bad faith because the site dropped the "s" in its domain name and now shows adult tube-site content and related advertising.

GirlsDoPorn.com several years ago received instant publicity after the site included a sex video of Melissa King, the former Miss Delaware Teen USA. After found out, King, who performed oral and vaginal sex and ended up with a facial in the video, gave up her crown. But her notoriety continued and the site gained a following.

In the case, BLL Media said that the GirlsDoPorn.com membership site was registered in 2006, launched in 2007 and that its case was clear — that its domain name was senior in its launch to Infinitorial's website, GirlDoPorn.com, which debuted in 2009.    

BLL Media also claimed in its complaint that it had acquired rights in the GirlsDoPorn.com trademark as a consequence of use that it has made of the trademark through advertising and videos that feature the trademark.

But the arbitrator in the case said that a U.S. trademark was refused because the name "GirlsDoPorn" was "descriptive."  

The U.S. Patent and Trademark Office, in an April decision, said that “when considered in relation to the identified services, the proposed mark immediately described a feature of the services” and “therefore the plain meaning of GirlsDoPorn.com immediately tells the customer that the services are about or are related to services at a commercial website at which girls do porn.”

The arbitrator also noted in the ruling that BLL Media incorporated its company in 2013, and, as a result, cannot claim to own a reputation in the trademark GirlsDoPorn.com as of 2007.

"A mere allegation of common law rights does not suffice," the arbitrator wrote. "Where a trademark is descriptive, as is the case in this instance, the onus on a complainant to provide compelling evidence of distinctiveness is greater.

"Other than mere reference to its ownership of the domain name GirlsDoPorn.com since 2007, the complainant did not provide details of sale and advertising expenditure, or samples of its business advertisements, or media recognition, or any evidence of third-party use of the trade mark in respect of its predecessor’s or its own business.

"The fact that the complainant’s domain name GirlsDoPorn.com does not disclose its ownership but is protected under privacy service, also does not assist the complainant with its claim."

The arbitrator, as a result, denied BLL Media's complaint.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Missouri AG Announces Age Verification Rule to Take Effect Nov. 30

Newly appointed Missouri Attorney General Catherine Hanaway announced Friday that the state's recently approved age verification regulation for adult websites will go into effect on Nov. 30.

Aylo, Woodhull Freedom Foundation to Host 'Online Censorship' Event

Aylo and Woodhull Freedom Foundation will co-host a virtual panel addressing online censorship on Sept. 30.

Severe Sex Films Relaunches Site Through YourPaysitePartner

Severe Sex Films has relaunched its official website through YourPaysitePartner (YPP).

Judge Awards Plaintiffs Over $400K in Attorneys Fees in Derek Hay Civil Case

California Superior Court Judge Gail Killefer has awarded former clients of LA Direct Models over $400,000 in attorneys fees and court costs, to be paid by agency founder Derek Hay.

ChickPass Rebrands as 'ChickPass Cinematic Universe'

ChickPass has announced that it has rebranded its network of sites as ChickPass Cinematic Universe.

Brazilian Adult Industry Association ABIPEA Launches

Brazilian Association of the Adult Entertainment Industry and Professionals (ABIPEA) has officially launched its organization.

New Adult Social Media Platform 'Havven' Opens Beta Phase

Havven, a new adult social media platform, has opened its beta phase and will officially launch Oct. 5.

Former Backpage CEO Carl Ferrer Sentenced to 3 Years Probation, $40,000 Fine

Former Backpage.com CEO Carl Ferrer was sentenced in federal court today to three years' probation and a $40,000 restitution fine for a conspiracy conviction related to money laundering through the defunct website.

Pineapple Support to Launch 'Wellbeing by PS' Initiative

Pineapple Support has announced its Wellbeing by PS initiative, naming new team member Amber Madden to head the project.

Playboy Wins $81 Million Judgment in Chinese Licensing Arbitration

Playboy Inc. was awarded $81 million in damages on Monday by the Hong Kong International Arbitration Centre, in a licensing dispute with former partner New Handong Investment (Guangdong) Co. Ltd.

Show More