Net1on1 Named U.K. Distributor for Lovehoney's '50 Shades' Line

LONDON — Net1on1 Wholesale has signed on to become an official U.K. distributor of Lovehoney's "Fifty Shades Of Grey" product collection, the company announced today.

Adding to what has already been a year of positive change and development for the St. Alban’s-based distributor, the company said the new partnership adds another impressive brand to its portfolio.

“The ability to distribute the FSoG licensed products to our customer base and expand our market reach is an incredible opportunity. FSoG is already a global phenomenon, with 15 million copies of the books sold in the U.K. alone and an estimated 150 million readers worldwide. Making FSoG the most famous and instantly recognized erotic brand in the world today,” managing director Tony Gonzalez said.

He added, “No other brand in our industry has had the impact that FSoG has had globally. With three movies planned by Universal and the first of them out for Valentine’s Day 2015, we anticipate the sales of FSoG products to be incredible. Simply put, this is a must have brand and every retailer large or small, bricks and mortar or online, adult or mainstream must see the opportunity to ride the FSoG tsunami. These are the only FSoG toys, bondage and sensual care products officially endorsed by author E.L James, Lovehoney have done an amazing job in maximizing the brand appeal.

“Going forward, Net 1on1 Wholesale will also be introducing other Lovehoney power brands such as the Sqweel and Bettie Page collection. We’re looking forward to a great relationship with the Lovehoney team as we work closely to build another distribution channel for their products in the U.K. and Europe.”

Lovehoney general sales manager Jim Primrose added, "We are delighted to bring Net1on1 Wholesale on board as one of our official distributors and look forward to working closely with Tony and all of his team."

Net 1on1 Wholesale will be stocking the entire range across the Official Pleasure Collection Toys, Official Pleasure Collection Bondage and Official Sensual Care Collection categories. New lines launching include the Charlie Tango Classic vibe, Sweet Touch mini clitoral vibe, Delicious Fullness vibrating butt plug, Feel It Baby vibrating cock ring, Pure Pleasure USB rechargeable bullet vibe, and a massage candle.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Orion Debuts 'Masturbator 11'

Orion Wholesale has introduced Masturbator 11 from its What You Never Expected (WYNE) line.

Tenga Debuts 2 New Vibrating Cock Rings

Pleasure brand Tenga has introduced its new paiRING and paiRING+ vibrating cock rings.

Calvista Now Shipping 'Romp' Line From WOW Tech

Calvista has reintroduced WOW Tech’s Romp line of pleasure products to the Australian and New Zealand markets.

OTouch Debuts 'Inscup 4' Stroker

OTouch has introduced its Inscup 4 masturbator.

Full Circle Introduces 2 New Display Planograms

Full Circle has debuted new display planograms for its jewelry line and its bullet vibe collection.

Creative Conceptions Debuts 'Skins' Non-Latex Condoms

Creative Conceptions has introduced the new Skins line of non-latex condoms.

Rouge Group Taps Sean Macauley for Global Sales Manager

U.K. pleasure brand Rouge Group has appointed Sean Macauley as its new global sales manager.

Male Power Debuts 'Gridlock'd' Collection

Male Power has introduced its new Gridlock’d collection of men's underwear.

B-Vibe, Gigi Engle Partner for 'Kink Starter Kit'

B-Vibe and author Gigi Engle have partnered for the limited-edition Kink Curious Kit.

Orion Debuts 'Vibepad Mini' Vibrator

Orion Wholesale has introduced its new Vibepad Mini vibrator.

Show More