Krull’s career in adult has spanned more than two decades and included time with Adam & Eve as director of wholesale and licensing and with Jill Kelly Productions as head of sales.
“This is a unique opportunity for me,” Krull said. “I have been looking for the right situation for over a year. Darling Girls is positioned for rapid growth. With my background of growing companies, I jumped at the opportunity Rob Black presented me with.”
During his stay at Adam & Eve, Krull produced more than 300 movies. His position at Jill Kelly Productions was highlighted by raising more than $1 million in investment capital, allowing him to develop the Maximum Grind brand into 125 titles and $2 million in revenue during its first year.
Black said he sold Darling Girls in order to focus on the relaunch of Extreme Associates.
“Because we are focusing on the expansion of Extreme Associates and getting back to the basics of hardcore pornography, I didn’t feel Darling Girls was getting the attention and tender loving care it needed,” Black said. “With Jeff’s track record of developing businesses in the adult markets, and his success in the cable and couples markets, he was the obvious choice.”
Krull said that he plans a minimum of four Darling Girls releases per month, and that he will focus on branding of the series. He is already in control of the company’s day-to-day operation.
