The pjur Group Debuts 3 New Comfort Serums

WASSERBILLIG, Luxembourg — The pjur Group today announced three new serum products including the pjur Back Door Anal Comfort Serum, pjur analyse me! Comfort Serum, and superhero Delay Serum.

In addition, the company said it is offering free POS materials for a limited time.

The new serums form an invisible, neutral film on the skin, which reduces sensitivity, but not sensation, and without any numbing effect, according to pjur.

What's more, the highly concentrated formulation and the use of film-forming substances have enabled the company to completely dispense with anesthetics. Pjur noted that unlike other products that need 15-20 minutes to take effect, the product works in only 15 seconds and may last for several hours.

Adding to the pjur superhero series — that already includes a lubricant, a spray and condoms — is the pjur superhero delay serum. The delay gel for men enhances smoothness and provides a desensitizing film around the penis, reducing sensitivity without numbing. Additionally, it is free from lidocaine and benzocaine and is safe for daily use.

The two new anal serums are additions to the pjur Back Door and the pjur analyse me! series, which already include various products for use in the anal area.

The pjur Back Door Serum is suitable for impulsive anal intercourse and both products use the new formulation to create a protective film on the skin, thereby reducing sensitivity without the use of anesthetics like lidocaine and benzocaine. These new products are also safe with condoms, and suited for daily application.

Pjur said the combination of the anal glides from the two matching series can create an experience that becomes particularly intense for both partners.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

LELO Debuts 'Boomerang' Double-Sided Vibrator

LELO has introduced its new Boomerang, the pleasure brand's first double-sided vibrator.

Svakom Debuts 'Klitty' 3-in-1 Vibe

Svakom has introduced its new Klitty three-function vibrator.

Magic Silk Debuts 'Wisteria Mist' Collection

Magic Silk has introduced its new Wisteria Mist line of lingerie.

Orion Expands 'Beau Coeur' Collection

Orion Wholesale has introduced three new pleasure products from its Beau Coeur collection.

PinkCherry Launches 'Scream Your Own Name' Campaign

PinkCherry has launched its Scream Your Own Name promotional campaign.

Orion Expands 'Cottelli Fantasy' Line

Orion Wholesale has added six new lingerie sets to its Cottelli Fantasy collection.

Je Joue to Debut Expanded 'ILY' Collection at EroSpain

Je Joue will introduce several new products from its ILY collection at the EroSpain trade show next month in Barcelona.

Magic Silk Debuts 'Daffodil Dreams' Collection

Magic Silk has introduced its new Daffodil Dreams line of lingerie.

Playboy Launches Model Search for Honey Birdette Lingerie Collab

Playboy has launched a global model search for the face of the company's exclusive collaboration with lingerie brand Honey Birdette.

Show More