USITC Issues Advisory Opinion in We-Vibe vs. LELO Suit

OTTAWA, Ontario — Standard Innovation Corporation, the manufacturer of the We-Vibe brand of sexual wellness products, announces that on June 30, the U.S. International Trade Commission (USITC) issued an advisory opinion that Lelo’s Ida and Tara products are outside the scope of the Commission’s General Exclusion Order and Cease and Desist Order.

In June 2013, the USITC banned the importation of infringing Lelo products, including the Tiani and Tiani 2, citing infringement of Standard Innovation’s U.S. Patent No. 7,931,605 (“’605 Patent”). Subsequently, Lelo released the Ida and Tara, and in September 2013, requested an advisory opinion from the USITC on the Ida and Tara.

“The issue of whether Lelo’s Ida and Tara products infringe Standard Innovation’s patent, which Standard Innovation maintains to be the case, remains open to be decided on the merits following a complete court trial,” the company said in a press release. “Advisory opinions are not binding on district courts. An ‘advisory opinion’ from the USITC offers advice to those who request it as to whether a particular imported product falls within the scope of a previously issued USITC exclusionary order. Also unlike final determinations, which have the weight of conclusive legal findings, advisory opinions are merely advisory and can be revoked by the USITC at any time.

“While Standard Innovation is disappointed with the decision and disagrees with the finding that the Ida and Tara products do not infringe Standard Innovation’s ’605 Patent, alternative avenues of relief remain open for what Standard Innovation believes is a continued infringement by Lelo. Standard Innovation will continue to enforce its valuable intellectual property rights, including pursuing legal action against those parties who attempt to market and sell infringing products.”

Standard Innovation was represented by Osha Liang LLP and Mayer Brown before the ITC, and Osler, Hoskin & Harcourt as coordinating litigation and intellectual property counsel.

We-Vibe distributors and retailers with any questions or concerns may contact Standard Innovation at legal@standardinnovation.com.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Le Wand Introduces 'Classique' Vibe Collection

Le Wand has debuted its new Classique vibrator line.

Orion Debuts 'Vibrating Prostate Plug With Moving Rings' From 'Anos' Line

Orion Wholesale has introduced the Vibrating Prostate Plug with Moving Rings from its Anos line.

Fleshlight, Vixen Launch New Product Line

Fleshlight and Vixen Media Group (VMG) have partnered to launch the new Vixen x Fleshlight line.

Orion Debuts 'Masturbator 10' Stroker

Orion Wholesale has introduced the Masturbator 10 stroker from its What You Never Expected (WYNE) line.

Svakom Debuts 'DuoGlow' 5-in-1 Vibe

Svakom has introduced its new DuoGlow five-function vibrator.

Eversense Toys Launches 'Crowdfundr' Campaign

Pleasure brand Eversense Toys has launched a Crowdfundr campaign.

Flirt4Free, Lovense Introduce New 'Interactive Control' Features

Flirt4Free has debuted a new suite of interactive Lovense control features for models.

Blush Debuts 'Violet Vixen' Vibe From 'Temptasia' Collection

Blush has introduced the Violet Vixen vibrator from its Temptasia collection.

Orion Expands Cottelli 'Costumes' Line

Orion Wholesale has introduced three new outfits from its Cottelli Costumes line.

Svakom, Kaotik Labs Named Presenting Sponsors of XBIZ Honors

Svakom and Kaotik Labs have signed on as the Presenting Sponsors of the retail edition of the 2026 XBIZ Honors.

Show More