Lana K. Joins Electric Sales Team

NEW YORK ­– Electric Eel, manufacturer of Hustler brand lingerie, toys and more, has added glamour model Lana K. to its sales team.

Though new to the sales department, Lana K. has served as Electric’s lingerie model for the last 10 years.

 “I couldn't ask for a better experience,” she said. “I have learned so much about the industry and what goes into producing quality and affordable products. I was taking business classes in college but the experience I have gained from being involved with Electric/Hustler for 10 years and watching the brand grow and seeing the vision that Elan [Rofe], the owner, has has been more valuable than any of my classes could teach.

“We had talked about it over the years and the time was right,” Lana K. said. “The economy is getting better and people are starting to buy more, stores are expanding, more stores are opening and the company is growing.”

Lana K. told XBIZ that she’s ecstatic about her new role, in which she will work alongside company sales manager Zachary Goode.

“We strive to have good customer service and relationships with our buyers and with me being on board I'm able to assist our sales manager Zach, take on a few of his customers and some newer customers. This way we both have time to really find out how we can work best and what goals we can help our customers achieve.”

The statuesque blonde is an industry trade show staple that’s appeared in numerous catalogs and ads for lingerie, sexy apparel, shoes and more.

“I know so many of the buyers from over the years from attending the trade shows that I consider them friends so it's really nice for me to be able to work with my friends in a new capacity and hey it doesn't hurt to work with a sales person who has actually worn every single garment the company sells and gives her honest opinion.”

In addition to Hustler brand products, Electric also offers its own brand of lingerie, as well as the Blue Line collection of men’s underwear and pleasure products, Lux Fetish BDSM gear, and a glass toy line called Glas.

For sales, email Lana K. at lana@electric-lingerie.com.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Honey Play Box Introduces 'Vibrosa' Egg Vibe

Honey Play Box is debuting its new Vibrosa app-controlled egg vibrator.

ProDx Health Joins The Play as New Testing Partner, Launches 'Play Safe' Kit

ProDx Health has joined lifestyle organization Play LA as its new testing partner and marked the partnership with the launch of its Play Safe kit.

Cliterature Expands Pleasure Product Collection

Cliterature has expanded its collection of pleasure products.

Like a Kitten, Dr. Tush Partner for 'Aftercare' Campaign

Pleasure brand Like a Kitten and wellness brand Dr. Tush have partnered for an aftercare-centered marketing campaign.

Wicked Sensual Care Debuts 'Coconut' Lube

Wicked Sensual Care (WSC) has introduced its first coconut oil-based lubricant.

Sportsheets Debuts 'Indica' Collection of Bondage, Fetish Accessories

Sportsheets has introduced the new Indica collection from its Sex & Mischief line of bondage and fetish gear.

We-Vibe Debuts 'Temp' Vibe That Heats, Cools

We-Vibe has introduced its new Temp heating and cooling palm vibrator.

2026 XBIZ Exec Awards Pre-Noms Open With Debut of New 'Impact' Honors

XBIZ is pleased to announce that the pre-nomination period for the 2026 XBIZ Exec Awards, the adult industry’s premier career honor, begins today and runs through Oct. 14.

ProDx Health Launches 'Priority Club' Expedited Testing Program

ProDx Health has launched its new Priority Club expedited testing program.

Show More