Showcases New Features at ILS

LOS ANGELES — will be conducting live demonstrations and e-commerce seminars at the upcoming International Lingerie Show, held at the Rio Hotel Convention Center in Las Vegas, March 31–April 2.

Build the Store announced that it has made some updates that allow site owners to more easily market products, and has simplified and expanded category management. 

“We’ve been thrilled with the response from our customers”, said Bonnie Feingold, president and CEO of Honey’s Place and “We see a clear trend in the e-commerce market where a site owner wants to create a niche website. The hard work has already been done for the site owner: They simply select a category tree for a specific demographic marketed to, such as Bath & Body or BDSM. This greatly simplifies a new site setup for our site owners.”

Build the Store will also be hosting a De-stress Spa Giveaway at its ILS booth on Monday and Tuesday. Interested attendees need only drop off their business card to enter.

Build the Store will be located at booth #737. To set up an appointment, email Inga Van Riper at .