Empowered Products Expands Pink to U.S. Regional Chain

SAN ANTONIO — Empowered Products has announced that regional U.S. grocery chain H-E-B will be offering Pink Silicone, Pink Water and Pink Indulgence Cream in its stores throughout Texas.

H-E-B already offers their customers our Gun Oil H2O personal lubricant, and the new Pink additions will complement it, the company says.

Scott Fraser, president and CEO of Empowered Products, said, "In addition to our ongoing expansion with the national chains, we are equally excited about our continued growth within the regional chain sector. We are pleased that H-E-B will now be offering PINK, as well as Gun Oil H2O, to customers throughout the great state of Texas."

Based in San Antonio, Texas, H-E-B is a regional grocery chain with more than 350 stores in Texas and Mexico with sales of more than $19 billion. Recognized for its fresh food, quality products and community service, H-E-B employs more than 80,000 partners serving millions of customers in 150 communities.

In total, Empowered Products are now available at more than 21,000 retail locations in more than 30 countries spanning four continents. It includes national chains, regional chains such as H-E-B, and adult-product venues.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Satisfyer Signs Multiyear US Distribution Deal With Williams Trading, Honey's Place

Satisfyer has entered into a multiyear U.S. distribution agreement with Williams Trading Co. and Honey's Place, naming both companies as master distributors for Satisfyer and Fun Factory products nationwide.

Male Rose Announces Ownership of Trademarks for Signature Pleasure Products

Pleasure brand The Male Rose announced that it has secured ownership of the registered trademarks for its signature products, including its namesake vibrator as well as the Gawk Gawk 3000.

Orion Debuts 4 New Styles From 'Noir Handmade' Line

Orion Wholesale has introduced four new burgundy-colored styles from its Noir Handmade collection.

Dame Launches Crowdfunding Campaign for 'Hup' Vibrating Pillow

Dame has launched a crowdfunding campaign for Hup, its rideable, vibrating pillow, on Kickstarter.

Male Power Debuts 'Peacocking' Collection

Male Power has introduced its new Peacocking collection of men's underwear.

A Look at the Trends Shaping Male Pleasure and Wellness

The male pleasure category was once defined by familiar products: non-powered sleeves and strokers, manual penis pumps, rings and a relatively small selection of prostate toys. Today, manufacturers draw inspiration from consumer electronics, sexual wellness, gaming, streaming content and app-driven interaction, while still relying on one of the category's oldest staples: the basic stroker.

Orion Debuts 3 New Styles From Cottelli Lingerie

Orion Wholesale has introduced three new styles from its Cottelli Lingerie line.

CalExotics Expands 'Pleasure Kits' Collection With 3 New Additions

CalExotics has introduced three additions to its Pleasure Kits line, each combining a range of pleasure products and accessories centered on varying levels of intensity.

Beisar Introduces New Anal Lubricant

Beisar has introduced its new anal lubricant, expanding its product line beyond pleasure products.

Adam & Eve, Lovehoney Group Partner for Custom Products

Adam & Eve and Lovehoney Group have partnered to introduce two custom editions of We-Vibe vibrators and an advent calendar sex kit.

Show More