Paradise Marketing Shipping LifeStyles' EPIC Desensitizer

VISTA, Calif. — Paradise Marketing has announced that it is the exclusive source for the EPIC male genital desensitizer, developed by condom and intimacy brand LifeStyles.

The company said the unique formula temporarily prolongs the build-up to ejaculation with a nontoxic and odorless spray that helps couples have better, more satisfying sex.

EPIC is described as a safe and effective topical numbing agent that helps delay ejaculation by reducing sensitivity to the penis, resulting in enhanced sexual performance and pleasure for both partners.

Easy to apply, EPIC dries quickly and works almost immediately with a targeted delivery system that will not transfer to the user’s partner.

Each bottle contains approximately 25 applications. With a MSRP of $17.95, Paradise said consumers can enjoy EPIC for less than $1 per use.

The product’s active ingredient is lidocaine, a common medical-grade anesthetic, that meets all U.S. FDA requirements with filed and approved 510(k) clearance for domestic sale as a Class 2 medical device.

“We are very pleased to bring EPIC to the adult market and introduce a modern and impressive male performance enhancer that doesn’t require ingesting pills or potions,” CEO Dennis Paradise, said. “Male enhancement is a unique product category that’s filled with unsubstantiated claims and questionable ingredients, and we are happy to bring retailers a proven effective product that also boasts the trusted brand recognition of LifeStyles.”

To order EPIC, email tmcgowan@paradisemarketing.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Nexus Debuts 'Ascend' Rotating, Thrusting Massager

Nexus has introduced its new Ascend thrusting and rotating massager.

Lovense Debuts 1st 'AI Companion' Love Doll

Lovense has introduced its first AI Companion Doll at the 2026 Consumer Electronics Show (CES) in Las Vegas.

Male Power Debuts 'Eggplant' Collection

Male Power has introduced its new Eggplant collection of men's underwear.

Nexus Introduces Automatic Anal Douche

Nexus has debuted its new Automatic Rotating 360-degree anal douche.

Orion Debuts 'Three in a Row' Dildo Set From 'You2Toys' Line

Orion Wholesale has introduced the new three-piece dildo set Three in a Row from its You2Toys line.

XBIZ Expo 2026 Pleasure Product Trade Show Schedule Announced

XBIZ is pleased to announce the release of the full show schedule for the XBIZ Expo pleasure product trade show, set to take place Jan. 8–12 at the Loews Hollywood Hotel.

Magic Silk Debuts 'Black Cherry' Collection

Magic Silk has introduced its new Black Cherry line of apparel.

Nexus Debuts 'Alpha Surge' Masturbator

Nexus has introduced Alpha Surge, its first stroker device.

Womanizer Drops 2 New Editions of 'Next' Stimulator

Womanizer has debuted two new versions of its Next clitoral stimulator, comprising the Bordeaux and Dusky Pink editions.

Lovense, Hustler Hollywood Partner for Demo Events

Lovense and Hustler Hollywood have partnered for a series of 16 in-store product demonstration events, starting Jan. 13.

Show More