Mister B to Open 'Shop-in-Shop' in West Hollywood

WEST HOLLYWOOD, Calif. — Mister B, the Netherlands-based retailer specializing in homoerotic fetish items, is coming to West Hollywood.

Mister B operators plan on opening its latest "shop-in-shop" store at the 665 Leather store, carrying its rubber clothing and the company’s extensive range of toys.

It will be the first time Mister B  has had a brick-and-mortar retail presence in the U.S. The company, which also supplies wholesalers and retailers worldwide, also operates a retail website.

Mister B spokesman Nelson Sousa da Cunha told XBIZ that the company has high hopes with the installation at 665 Leather

"This way American customers — especially in the Los Angeles area — will have access to a part of our collection," Sousa da Cunha said. "This is also to get a bit more feeling with the US. Our goal is to venture out more into the U.S. eventually."

Mister B, in business for 20 years, operates its full-line stores in Amsterdam, Paris and Berlin, where customers can find the entire Mister fetish gear and toys collection.

The West Hollywood store, celebrating a grand opening Jan. 10, will offer a select collection of Mister B products, like other shop-in-shop outlets.

Mister B has shop-in-shop stores within existing retailers in Dortmund (Demask), London (Expectations), Cologne (Mega Gay World),  Montreal (Fétiche Armada), Johannesburg (Sexplicit), Warsaw (reFForm Fetish Store), Budapest (Black Dream), Wiesbaden (Adam & Eva Erotikshop), Amsterdam (blackbody), Melbourne (MannHaus), Brussels (BorisBoy), Antwerp (Man Playz), Oslo (Duo Shop), Aarau (Pig Dreams) and Lyon (Dogklub).

Mister B's West Hollywood store will open at 8722 Santa Monica Blvd., West Hollywood, Calif., at the 665 Leather store.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Eye of Love Debuts 'Pheromone Roll-On Duo' From Bloom Line

Eye of Love has introduced the Pheromone Roll-On Duo fragrance set from its Bloom collection.

Full Circle Releases 'Grinders' Collection

Pleasure brand Full Circle has debuted its new Grinders collection of discreet vibrators.

Doc Johnson, Polynesian Pleasures Ink Distro Deal

Pleasure brand Polynesian Pleasures has signed a deal with Doc Johnson for global distribution.

Sydney Screams, Creature Feature Toys & Tailends Studios Launch Limited Partnership

Sydney Screams, Creature Feature Toys, and Tailends Studios have launched a one-month campaign to produce customizable dildos, with some proceeds benefiting SWAID Collective.

Sexpo Australia Founder Launches SexEx

Sexpo Australia founder David Ross has launched his new adult lifestyle expo, SexEx.

Orion Unveils New Styles From 'Svenjoyment Bondage' Line

Orion Wholesale has released two new styles from its Svenjoyment Bondage line.

NYC Adult Stores Lose Challenge to Zoning Law, May Face Relocation

The U.S. Court of Appeals for the 2nd Circuit on Tuesday upheld a lower court’s decision to allow enforcement of a 2001 zoning law aimed at forcing adult retail stores out of most parts of New York City.

B-Vibe Spotlighted in Glamour Magazine

B-Vibe has been named Best for Anal Toys in a Glamour Magazine article on pleasure brands.

Williams Trading, ANME Founders Partner for Livestream Event

Williams Trading has partnered with CalExotics, Doc Johnson, and Nasstoys to host a virtual trade show July 14-15 during ANME.

Eldorado Names Sandy Nuyt Sales Director

Eldorado Trading has appointed Sandy Nuyt as its new sales director.

Show More