Sportsheets Partners With Retailer Sexyland for Sexpo

HUNTINGTON BEACH, Calif. — Sportsheets has returned from Sexpo, where the powerhouse brand partnered with Australian retailer Sexyland to host a booth and meet with consumers and fans.

Sportsheets Sales Manager Cheri Poe attended the event and provided demonstrations of Sportsheets’ popular products. The companies offered a showcase of Sportsheets’ flagship product, Under the Bed Restraint Kit.

“Working with Sexyland at Sexpo offers us a special occasion to meet consumers directly and hear what they enjoy or what they might like to see from their favorite brand,” Poe said. “And Sportsheets gets a chance to show them how easy, affordable and fun our brands are. Sportsheets is all about connecting with people, hearing their stories, and learning about what’s valuable to the end user — it keeps us on our toes and at the top of our game!”

Sportsheets says it maintains a long-standing successful relationship with Sexyland and values opportunities like Sexpo to support its customers in the growth of its brands at the retail level.

“The Australian market is vibrant, curious and open to new ideas,” Poe said. “From our branding partners and their staff, to the wholesale customer and especially the end user, we’ve found Aussies to be incredibly effective collaborators. Sex in the Shower is especially strong in Australia, as is Sex & Mischief and Sportsheets Premium brands. Every market has a different mindset and is attracted to products and brands that speak to them and their unique needs. It’s wonderful to experience this of the Australian market firsthand.”

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Xgen Expands Bodywand Line With 2 New Vibes

Xgen Products has added two new bullet vibrators to its Bodywand collection.

Womanizer Introduces 'Snap' Micro Stimulator

Womanizer has debuted its new Snap stimulator, billed as the smallest pleasure product the company has released.

Product-Specific Local Store Locator Tool 'RetailCurrent' Launches

RetailCurrent, a tool that lets pleasure brands show online customers nearby brick-and-mortar stores with confirmed availability of specific products, has officially launched.

Blush Debuts 'M for Men' Male Sleeve Warmer

Blush has introduced its new M for Men sleeve warmer for male masturbators and strokers.

Orion Debuts 3 New Styles From 'Cottelli Party' Line

Orion Wholesale has expanded its Cottelli Party line with three new styles.

Nalpac Releases 2026 Winter Catalog

Nalpac has released its 84-page 2026 winter catalog.

2027 XBIZ Exec Awards Nominees Announced for Pleasure Product and Retail Edition

XBIZ is pleased to announce the executive nominees for the pleasure product and retail industry edition of the 2027 XBIZ Awards, presented by Svakom and sister brand Kaotik Labs, set to take place on Saturday, Jan. 9, in conjunction with the XBIZ 2027 event series.

Full Circle Expands 'Pleasure Company' Vibe Collection

Full Circle has added six new vibrators to its Pleasure Company line.

Fleshlight, Penthouse Partner for New 'Pet' Collection

Fleshlight has partnered with Penthouse to release a collection of strokers based on the anatomy of 12 Penthouse Pets.

Svakom, Kaotik Labs Return as Presenting Sponsor of XBIZ Awards, Pleasure and Retail Edition

The pleasure industry’s biggest night is set to shine even brighter as Svakom and sister brand Kaotik Labs return as presenting sponsors of the 2027 XBIZ Awards, Pleasure & Retail Edition, taking place at Avalon Hollywood on Jan. 9.

Show More