The pjur Group Debuts New POS Materials

WASSEBILLING, Luxembourg — The pjur Group announced today new POS materials for the holiday business season.

The materials include packaging designed for pjur's new 2-ml sachets of pjur Cool, pjur Espresso, pjur Woman Nude and the silicone-based and new water-based variants of pjur Back Door and pjur Analyse-me products.

Pjur said the front side of the packaging features an exact image of the 100 ml bottles that lets customers get an idea of what the product looks like on the shelf, or at the online store.

Another is the pjur Counter Display cardboard that includes an appropriate design for each target group, available in three different variants. The Counter Display cardboard is made of high grade, flexible material, so that it can be sent without in simple, DinA4 envelopes and used flexibly. The display can be placed on surfaces such as a counter or small shelves. Either 16 100-ml bottles or up to 12 cartons can be integrated including pjur Sprays or pjur med lubricants.

The third item is a sales tool developed specially for the Sexy Six. It is a hexagonal display with information and graphics on the six new products. Pjur said the innovative design attracts attention, and that customers are provided with valuable additional information.

In addition to these POS materials, pjur said it has reclassified its products. All pjur lubricants, sprays, condoms and cleaning products are now divided into six categories: “Sex and Massage,” “Anal Play,“ “Fetish and Scene,” “Stimulation & Toys,” “Hygiene and Safety,” and “Carefree Sexuality” that make it easier find what’s best for a customer.

The company has also created six corresponding flyers that can be displayed and used to train employees.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Le Wand Dive Gets Wired.com Review

Le Wand Dive has been spotlighted by WIRED with a review by tech and lifestyle journalist Amanda Chatel.

Blush Introduces 'Splash' Vibe

Blush has debuted its new duck-themed Splash vibrator.

SVibe Debuts 2 New Vibrators

SVibe has introduced the new Snail GIZI Duo and Snail AXI Spot Wand.

ProDx Health Introduces 'Power Femme' Test

ProDx Health has introduced its new Power Femme Home Collection Kit.

Orion Expands Cottelli 'Accessoires' Line

Orion Wholesale has introduced five new “It” pieces from its Cottelli Accessoires line.

ANME Wraps With Product Drops and Partnerships

ANME wrapped on Wednesday, the event’s third day, after delivering a mix of product launches, power meetings and networking — all while preserving the laid-back vibe that attendees say always makes ANME feel like a homecoming.

Playharda Wholesale, Secret Dome Ink U.K. Distro Deal

Playharda Wholesale and BDSM brand Secret Dome have signed a deal for UK distribution.

Hankey's Toys Releases 'Kitsune's Knot' Dildo

Mr. Hankey's Toys has introduced its new Kitsune’s Knot dildo.

Velvet Thruster Signs Distro Deal With ECN

Velvet Thruster has inked a distribution deal with East Coast News (ECN).

Kiiroo Introduces New Agatha Vega Stroker

Kiiroo has debuted the new Agatha Vega stroker sleeve from its FeelStar line.

Show More