SAN FRANCISCO — Industry vet Alicia Sinclair has been tapped by Jimmyjane to join the company as vice president of worldwide sales and business development.
The company says Sinclair will focus on new business development and expanding retail partnerships globally.
“Alicia is a great addition to our team,” said Ethan Imboden, Jimmyjane founder and chairman. “We’ve been searching for the right leader to guide our sales division, and are very excited to have her join us at Jimmyjane. The combination of her understanding of the category with her abilities in marketing and retail execution make her an excellent fit. Exceptional customer service for both our partners and consumers is central to our brand, and we look forward to Alicia applying her significant industry experience to enhance both.”
Sinclair brings to Jimmyjane more than 12 years of experience in the pleasure products industry with a focus on developing premium brands, including Pipedream and as director of sales and marketing for Baci Lingerie Worldwide.
Her background demonstrates a proven track record in new business development, marketing campaigns, trade show execution and delivering flawless service for all aspects of account management, the company says.
“It is an honor to join such an amazing brand with a great team,” Sinclair said. “Jimmyjane products are gorgeous, top quality, and my absolute favorite! This is a perfect fit for me. I am incredibly excited and look forward to building the company and growing the industry.”
Sinclair will be a key member of the executive team and will be responsible for developing exclusive partners abroad as well as growing business with our current partners. She will initiate new tools for retail to optimize logistics, communication, marketing promotions and merchandising plans. As part of the Jimmyjane team Sinclair will also be involved with product development, the company said.
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