Williams Trading Company Announces 2nd Booth, Seminars for ILS

LAS VEGAS — Leading wholesale distributor Williams Trading Company is gearing up for the upcoming International Lingerie Show being held at the Rio All-Suite Hotel and Casino in Las Vegas, from Sept. 23-25.

The company is proud to announce the addition of a second booth, #647-651 at this installment of the show in addition to booth #654-656.

"Our original booth will be host to many manufactures in adult novelty including NS Novelties, California Fantasies, Synergy Erotic Novelties, Novel Creations and XR Brands just to name a few," explained vice president, Bob Pyne Jr. "Our additional booth will include industry leaders such as Lelo, Pipedream Products, Nasstoys, Doc Johnson, CalExotic Novelties, Jopen, Blush Novelties, Maia Toys, System Jo, Icon Brands, Wet and Evolved Novelties."

Manufacturers will be displaying not only new items but also tried-and-true best sellers. Additionally, educational seminars are being held over the duration of the event to educate buyers and store owners.

The seminar schedule can be viewed on the Williams Trading website at WilliamsTradingCo.com as well as at booth #654-656.

Some presenters include, Sportsheets, Shunga Erotic Art, Novel Creations, OhMiBod, ID Lubricants, Aneros, Kheper Games and more.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Playful Icebreakers Spark Serious Business for Miami XBIZ Retreat Attendees

From a casual welcome reception at Miami’s Grand Beach Hotel to a creative speed networking session to break the ice, candid panels and dozens of creative in-suite product displays, the first two days of XBIZ Retreat blended business, connection and just the right amount of fun.

A Look at What's Driving the Booming Demand for Imagination-Inspired Sex Toys

It’s a tale as old as time. In childhood, we are captivated by fantasy stories that allow us to escape into a world of make-believe, where anything is possible. For adults, fantasy can also shape sensual experiences, allowing people to be whoever they want, do whatever they wish and go wherever they desire through role-playing — and an expanding array of imagination-inspired pleasure products.

Frank Lawrence Launches Crowdfunding Campaign for 'Vibrating' Tarot Cards

Publisher/artist Frank Lawrence has launched a crowdfunding campaign to fund his Vibrating Tarot deck.

Sportsheets Expands Sex & Mischief 'Lace' Collection

Sportsheets has added ten new styles to its Lace collection by Sex & Mischief.

Orion Debuts 'Showers to Orgasm' Vibe From You2Toys Line

Orion Wholesale has introduced its new Showers to Orgasm vibrator from the You2Toys collection.

Lovense Launches 8th Online 'Global Orgy' Event

Lovense's eighth annual Global Orgy event will take place on X.com May 24-25, at 8 p.m. (EDT).

Fleshlight Debuts Ebony Mystique Stroker

Fleshlight has introduced its new Ebony Mystique Pro stroker, Goddess Land.

Sigafun Debuts AI Sex Doll

Pleasure brand Sigafun has added its first AI model to its Hybrid Series of sex dolls.

Lifelong Merchant Services Adds New Team Members

Point of Sale (POS) provider Lifelong Merchant Services has added industry veterans Megan Abbatelli and Cam Jennings to its team.

Male Power Adds 'Spartacus' to 'Fetish' Collection

Male Power has introduced the new Spartacus design to its Fetish collection.

Show More