Williams Trading Company Announces 2nd Booth, Seminars for ILS

LAS VEGAS — Leading wholesale distributor Williams Trading Company is gearing up for the upcoming International Lingerie Show being held at the Rio All-Suite Hotel and Casino in Las Vegas, from Sept. 23-25.

The company is proud to announce the addition of a second booth, #647-651 at this installment of the show in addition to booth #654-656.

"Our original booth will be host to many manufactures in adult novelty including NS Novelties, California Fantasies, Synergy Erotic Novelties, Novel Creations and XR Brands just to name a few," explained vice president, Bob Pyne Jr. "Our additional booth will include industry leaders such as Lelo, Pipedream Products, Nasstoys, Doc Johnson, CalExotic Novelties, Jopen, Blush Novelties, Maia Toys, System Jo, Icon Brands, Wet and Evolved Novelties."

Manufacturers will be displaying not only new items but also tried-and-true best sellers. Additionally, educational seminars are being held over the duration of the event to educate buyers and store owners.

The seminar schedule can be viewed on the Williams Trading website at WilliamsTradingCo.com as well as at booth #654-656.

Some presenters include, Sportsheets, Shunga Erotic Art, Novel Creations, OhMiBod, ID Lubricants, Aneros, Kheper Games and more.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Xgen's Dr. Mindy DeSeta Spotlighted on CBS News

CBS News has spotlighted Xgen Products resident sex therapist Dr. Mindy DeSeta on its Miami and West Palm Beach affiliate stations.

Electric Novelties Expands 'Gläs' Collection

Electric Novelties has introduced a variety of new items from its Gläs collection.

FSC Toasts Jeffrey Douglas for 30 Years of Service

n the very same evening when the adult industry was hit hard by the Supreme Court ruling supporting Texas’ controversial age verification law, HB 1181, members of the Free Speech Coalition board, staff and supporters gathered to celebrate Jeffrey Douglas’ 30 years as board chair — a fitting reflection of his reputation as an eternal optimist.

Le Wand's 'Petite' Highlighted in NY Magazine Article

Le Wand’s Petite massage wand has been recognized in NY Magazine's The Strategist round-up of top-rated massagers.

Orion Debuts 'Gyro' Stroker From You2Toys Line

Orion Wholesale has introduced the You2Toys Gyro stroker.

Share Satisfaction Debuts 'Evolve Penis Pump' Collection

Wellness brand Share Satisfaction has introduced its new Evolve Penis Pump line.

ULoversDoll Debuts 'Isabella' Love Doll

ULoversDoll has added Isabella to its Top-Cydoll collection.

Motorbunny Launches Direct Wholesale Program

Motorbunny has launched a direct wholesale program for brick-and-mortar retailers and ecommerce sites.

Biird Introduces 'Together' Intimacy Card Game

Biird has debuted its new card game, Together, designed to promote intimacy in couples.

BeYourLover Debuts 'Wavey' Vibrating Wand

Pleasure brand BeYourLover has introduced its new Wavey four-in-one rotation and suction vibrating wand.

Show More