Good Vibrations 7th Store Opening Soon

SAN FRANCISCO — Good Vibrations, the sexual-health focused San Francisco Bay Area-based retailer will open its seventh store in the chic shopping district of Palo Alto.

The feel-good retailer is set to open the doors of its new location in early October.

Executive Vice President Jackie Strano says, “Many of our loyal customers over the past 36 years have hailed from the peninsula and surrounding areas of Palo Alto, and we are delighted to bring our brand of fun sex-positive education and carefully curated pleasure products to the South Bay. In addition to our retail offerings, we look forward to hosting fun events, tours for the medical and educational community, and popular workshops. We are proud to expand the brand into the headquarters of high tech and innovation where companies like Tesla, Facebook, and Apple hang their hat. It’s an exciting time for the company and we have worked very hard to continue to grow and stay relevant in changing and turbulent times.”

Situated right off University Avenue alongside boutiques and restaurants with ample access to parking and public transit, Good Vibrations says it looks forward to bringing customers' experience to a new level for the Peninsula/South Bay in this "exciting and accessible location."

The Palo Alto store will be Good Vibrations' seventh store and its sixth store in California. Starting with the original Mission District locations since 1977, the iconic retailer opened its second store in Berkeley in 1994; added a location in the Polk Street/Nob Hill neighborhood in 2003; and established an Eastern Seaboard store in Brookline, Massachusetts, a section of the greater Boston metropolitan area, in 2006.

In 2011 Good Vibrations opened its downtown store in San Francisco, near the Westfield shopping mall across from Bloomingdale’s, and its most recent location opened in 2012 in the Lakeshore shopping district of Oakland, CA.

According to Staff Sexologist/Chief Cultural Officer Carol Queen, PhD, who is the company's longest-serving staff member, "We are eager to be part of the academic and medical community and serve the vibrant, bustling community of Palo Alto. There's no experience that compares to a visit to a truly sex-positive store like Good Vibrations, and this will allow us to do an even better job promoting pleasure, quality, and communication. Stanford University is just a stone’s throw from the new location and besides the lectures and panels I have done there, we look forward to more outreach and providing a resource of trusted information."

A grand opening celebration party will be announced soon, the company says.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Harry Styles Restocks, Expands 'Pleasing Yourself' Collection

Harry Styles’ pleasure brand Pleasing has restocked its Pleasing Yourself line of double-sided dildos and lube, and added branded apparel.

Kiiroo Introduces New Luxy Dutch Stroker

Kiiroo has debuted the new Luxy Dutch stroker sleeve from its FeelStar line.

Starship Unveils New Executive Team

Starship Enterprises has announced its updated executive leadership team.

CC Wellness Opens New Santa Clarita Facility

JO parent company CC Wellness has opened its new operations and warehouse facility in Santa Clarita.

Svakom Launches New Brand 'Kaotik Labs'

Svakom has launched its new male-focused sextech sister brand, Kaotik Labs.

Pjur Introduces 'SachetCard' Dispenser at Düsseldorf's 'Sex Now' Exhibition

Pjur has introduced its SachetCard dispenser at the Sex Now exhibition at NRW-Forum in Düsseldorf.

Orion Unveils New Styles From 'Svenjoyment Bondage' Line

Orion Wholesale has released three new styles from its Svenjoyment Bondage line.

Full Circle Introduces 'Sparkle' Plug Collection

Full Circle has debuted its new Sparkle line of jeweled anal plugs.

Kheper Releases 'Let's F*ck!' Scratch Tickets

Kheper Games has debuted its new "Let’s F*ck!" novelty scratch tickets.

Sportsheets Releases New Training Video for 'Edge' Collection

Sportsheets has released its latest training video, hosted by Brand Ambassador Rin Musick, featuring the company's recently expanded Edge collection.

Show More