ATVOD's CEO to Discuss Porn Regs, Enforcement at XBIZ EU

LOS ANGELES — XBIZ is pleased to announce that Pete Johnson, the CEO of U.K. regulatory agency ATVOD, will discuss new rules and enforcement targeting adult entertainment companies at XBIZ EU.

The Q&A session, slated for Monday, Sept. 23 at 1 p.m., is the kickoff seminar at XBIZ EU, which will be held at the Radisson Edwardian Bloomsbury Hotel in central London. The conference will be held Sept. 22-25.

“ATVOD CEO Pete Johnson will discuss the action ATVOD takes to enforce rules designed to ensure that U.K. providers of adult video-on-demand content keep hardcore adult material out of reach of children," ATVOD said. "He will also discuss some of the options open to policymakers if the issue of U.K. children accessing hardcore adult material on non-U.K. websites is to be addressed.”

Don Parret, XBIZ's executive editorial director, said that Johnson's session addressing rules and enforcement aimed at online and broadcast adult entertainment companies is a timely addition.

"Enforcement is expanding in the U.K. and likely will affect every adult entertainment company that draws revenue from the U.K. market," Parret said. "The content of U.S. and Canadian websites, as well as other non-U.K. entities, are under British jurisdiction when downloaded in the U.K., and ATVOD is considering tools to block payments of sites that don't have stringent age-verification barriers.

"Johnson will be able to explain what ATVOD is most concerned about and what adult entertainment companies need to work on to be in compliance with U.K. regs."

XBIZ EU is an international digital media conference that brings together business leaders from around the globe for three days of cutting-edge market trend seminars and technology workshops featuring A-list special guest speakers and exclusive networking special events.

Other seminars, workshops and special events will be announced in the coming weeks.

For a limited time, members of XBIZ.net qualify for free or discounted show registration based on their area of business. Attendees are encouraged to book their rooms at the Radisson Edwardian Bloomsbury Hotel early to ensure availability. 

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

2026 XBIZ Miami Conference Schedule Announced

XBIZ is pleased to announce the release of the full show schedule for XBIZ Miami, set to take place May 11-14 at the Goodtime Hotel in South Beach.

Court of International Trade Rejects Trump 'Replacement' Tariffs

The U.S. Court of International Trade on Thursday ruled that President Trump’s 10% global tariff under the Trade Act of 1974, imposed after the Supreme Court invalidated the administration’s broad “Liberation Day” tariff regime, is illegal — but stopped short of a nationwide injunction against the tariff.

Bellesa Plus Wraps Shooting on New Reality Series

Bellesa Plus has wrapped production on the first episode of its new reality series, “The Bellesa Challenge.”

Eva Maxim, Emma Rose Lead Latest From TransAngels

Eva Maxim and multi-XMAs winner Emma Rose star in the latest release from TransAngels, titled "Stuck on Top."

Andi Avalon Returns to MILFY

Andi Avalon has made her return to Vixen Media Group studio imprint MILFY alongside Derek Savage and Isiah Maxwell in the studio’s latest scene.

Maddie Wren Leads Latest From MonsterPorn

Maddie Wren stars with Jason Sarcinelli and Marcelo Magnifico in the latest scene from MonsterPorn, titled "Trouble in the Woods."

UPDATED: Utah VPN Rule Enforcement Paused in Aylo Lawsuit

Provisions of a new Utah law making adult websites liable if minors in the state circumvent geolocation efforts to bypass age verification, which were set to come into force on Wednesday, have been put on hold until Sept. 3.

Connie Perignon Returns to Bang Bros

Connie Perignon has made her return to Bang Bros alongside Johnny Love in "Connie Breaks Her Roommate's Celibate Streak."

Octavia Red, Haley Reed Topline 'My Girlfriend's Sister' From Sweet Sinner

Reigning XMAs Girl/Girl Performer of the Year Octavia Red and Haley Reed headline “My Girlfriend’s Sister,” from Mile High Media studio imprint Sweet Sinner.

Penelope Snaps, Tiffani Time Topline Latest 'Bad Lesbian'

Penelope Snaps and Tiffani Time headline the 22nd volume of "Bad Lesbian," the latest release from Girlfriends Films.

Show More