The deal that brought upstart TightFit together with the world’s largest marketer of adult products was months in the works, according to TightFit President Oren Cohen.
“I was adamantly against partnerships in general,” Cohen told XBIZ, “but if there’s any company in the business we would want to get into bed with, it’s Adam & Eve. This partnership lets us take advantage of Adam & Eve’s massive distribution network and allows us to do what we do best: create unique, innovative products. And now we can market our products directly to consumers.”
TightFit produces 4-6 titles per month, all “high-end, high-definition gonzo with off-the-wall, crazy packaging,” Cohen said. The company owns exclusive North American distribution rights to movies from Portugal-based Viv Thomas Productions. It also provides sample DVDs to Blue Horizon Publications, which include High Society, Cheri, Hawk and Purely 18.
The party celebrating the partnership will be hosted by Adam & Eve’s new contract girl Ava Rose. TightFit will provide free DVDs, including its latest two releases: “Afterhours” featuring Eva Lopez, Savannah, Leah Luv, Mikayla, Jenaveve, Gia, Gianna, Valicity, Miss Vixen and Kea; and “Ambushed” featuring Monica Sweetheart, Michelle Maylene, Franchezca Valentina, and Riley Mason.
Adam & Eve will hand out sex toys and goodies from its novelty lines.
Media and talent are encouraged to arrive between 9:30-10:30 p.m. In addition to Adam & Eve contract girl Ava Rose, Tightfit will also have previous box-cover girls in attendance, including Leah Luv, Missy Monroe, Mika Tan, Trina Michaels, Angela Stone, Jenaveve Jolie, Nyomi Marcella, Gianna and others.
For industry-only VIP A-list and media, email Joanie Lee at joanie@covad.net. For guest list, email Bruce Bruce: hollywoodafterdark@yahoo.com.
