Pjur Group Penetrates Market in India

LOS ANGELES — Pjur Group, manufacturers of an award-winning line of lubricants, said that until now, the government in India has never permitted companies to offer erotic products in that country.

With that, Pjur reports that the new online shop thatspersonal.com is the first in India that has been authorized to officially distribute lubricants, erotic literature, lingerie, accessories, and erotic games from quality brands, including Pjur.

The company says that pornography is still banned in India, there are rigorous restrictions on the sale of sex toys, and homosexuality and pre-marital sex are still frowned upon across the nation. Samir Saraiya, the CEO of That’s Personal, has taken a great risk pursuing his idea, but now his online shop is the first 100% legal source for erotic products on the Indian internet.

The thatspersonal.com range includes a total of 11 Pjur products. Among other things, there are Pjur items especially for women, including Pjur Woman on silicone basis, the water-based Pjur Woman Aqua, or Pjur My Glide for female stimulation. For the male audience, the Internet store offers the Pjur Man Basic silicone lubricant, Pjur Man Basic Waterglide, and the performance-enhancing Pjur Superhero Glide. Moreover, the range also includes the top-seller Pjur Original and numerous other high-quality lubricants for great pleasure, alone or with a partner.

“Thatspersonal.com lives up to the quality standards we expect from our partners, and we are proud to be one of the first brands to open up the Indian market with Samir,” explained Alexander Giebel, CEO and founder of Pjur Group.

For further information, visit pjur.com.

Pictured: Samir Saraiya and colleagues.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Williams Trading Founder Bob Pyne Sr. Passes Away at 88

Bob Pyne Sr., founder of Williams Trading Co. and adult industry pioneer, has passed away at the age of 88.

E/X Ibiza Experience Set to Launch in September

The EroSpain and XBIZ co-hosted E/X Ibiza Experience B2B event will take place at Ibiza Gran Hotel from Sept. 22-25.

Beisar Introduces 'E-Stim Anal' Collection

Beisar has debuted its new E-Stim collection of anal pleasure products.

Hankey's Toys Debuts UnicornHorn48 Silicone Lifecast Dildo

Mr. Hankey's Toys has introduced its newest silicone lifecast dildo, modeled on the anatomy of creator UnicornHorn48.

Rouge Opens US-Based Warehouse

U.K. pleasure brand Rouge has revealed that it will expand into the United States with a new U.S.-based warehouse.

Romantix-Fargo Zoning Dispute Heads Back to District Court

A federal appeals court on Thursday ruled that zoning officials in Fargo, North Dakota, acted in an “arbitrary and capricious” manner when they prevented sex toy retailer Romantix from opening a planned retail store in that city.

Sex Expo to Make Long-Awaited L.A. Return in January 2027

Sex Expo, the nation’s pioneering sexual wellness event, will make its long-awaited return Jan. 7-10, 2027.

Male Power Debuts 'WOW' Collection

Male Power has introduced its new WOW collection of men's underwear.

CalExotics Debuts New Vibrator Collection From 'California Dreaming' Line

CalExotics has introduced its Summer Lovin’ vibrator collection from its California Dreaming line.

Male Power Debuts 'Mesh 2.0' Collection

Male Power has introduced its new Mesh 2.0 collection of men's underwear.

Show More