Je Joue Luxury Toys Now Available at Eldorado

BROOMFIELD, Colo. — Eldorado Trading announced today that it has partnered with Je Joue for its luxury toy line.

The company said London-based Je Joue is passionate about empowering couples and individuals to have great sexual experiences. Whether it's a clitoral stimulator, G-spot vibrator, rabbit or cock ring, Je Joue's products are the ultimate in body-safe luxury.

"Je Joue is very excited to partner with Eldorado," said Alicia Relles, Je Joue’s North America sales and marketing manager.

She added, "Je Joue has worked tirelessly to establish itself as a premier toy brand. We always aim to be forward thinking, quality driven, design savvy and educational based. At the very core our mission is to produce beautiful sex toys that introduce people to exciting new pleasure possibilities. It's extremely important to us that we align ourselves with a distributor who reflects that same values of excellence, innovation (with smart uses of modern technology) and to be the best we can be. Eldorado clearly fits the bill and we're looking forward to a long and profitable relationship with them."

Je Joue launched in 2008 and has garnered a number of awards in the last three years including 3 'O' awards, a Venus award for innovation and an AVN award for best small toy company.

"Je Joue is precisely the type of luxurious, high quality brand Eldorado goes after in order to make our customers more successful," Eldorado CEO and founder Larry Garland said. "This has been a long time in the making and we're extremely excited to have Je Joue as a partner. Our customers are going to do very well with this exceptional line."

The Je Joue products are available for purchase in a variety of styles through Eldorado.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Hankey's Toys Unveils 'Atlas' Anal Plug and 'Peak' Prostate Dildo

Mr. Hankey's Toys has debuted the Atlas anal plug and a new size of its Peak prostate dildo.

Arcwave Debuts 2 New Strokers

Arcwave has introduced its new Orbit and Thruster strokers.

LELO Debuts 'LELO Labs' Enhancements Line

LELO has introduced its new LELO Labs line of performance enhancers.

Adam & Eve Reveals Results of 'Bedroom Confidence' Survey

Adam & Eve has released the results of a survey asking respondents about their level of confidence in the bedroom.

Lovense, Hustler Hollywood Partner for 'Turned On' Event Series

Lovense and Hustler Hollywood have partnered for a series of product demonstration and staff training events, taking place in 18 cities throughout July.

Orion Debuts 2 New Styles From Cottelli Lingerie

Orion Wholesale has introduced two new styles from its Cottelli Lingerie line.

Lovehoney Group Names Simon Smith Sales Director

Lovehoney Group has appointed Simon Smith as its new sales director for the Americas.

Honey's Place, Paradise Sign 'Illumination' Distro Deal

Honey's Place has signed a deal with pleasure brand Paradise to distribute its Illumination line of light-up, app-controlled vibrators.

Orion Expands 'Your Strap-On' Collection From You2Toys Line

Orion Wholesale has added two new sets to the Your Strap-On collection from its You2Toys line.

Honey Play Box Introduces 'Kai Pro' Stroker

Honey Play Box has debuted its new Kai Pro stroker.

Show More