Doc Johnson Appears on Showtime Series ‘Shameless’

NORTH HOLLYWOOD, Calif. — Doc Johnson products have appeared on two episodes of the current season of “Shameless”, Showtime’s hit series starring William H. Macy, Joan Cusack and Emmy Rossum.

In “Shameless” episode four, “The Helpful Gallaghers,” characters Sheila (Joan Cusack) and Jody (Zach McGowan) are elated to have just become parents/guardians to a newborn baby boy. But along with the joys of parenting an infant, their once lively sex life has gone from “active” to “nonexistent.” In order to bring a little spice back into the bedroom and revive their sexual intimacy, Sheila suggests the use of sex toys. At first, she tempts Jody with the iconic Doc Johnson Hard Rammer.

“Everyone here at Doc Johnson is thrilled with the exposure we’ve gotten through Showtime’s top show, ‘Shameless,’” says Victoria Bowman-Steinour, director of marketing and public relations. “When the series approached us last year for product and let us know that we would be featured in several episodes of Season 3, we were incredibly flattered. We’re looking forward to seeing how the storyline unravels as this season continues.”

The network ratings for “Shameless” topped 3.8 million viewers in 2012. Ratings for the current season have reported 2.6 million viewers for recent episodes.

For press inquiries and product placement information, contact Victoria@docjohnson.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Orion Adds New Stocking Styles to 'Cottelli Legwear' Line

Orion Wholesale has expanded its Cottelli Legwear collection with several new stocking styles.

Xgen Expands 'Bare by Baci' Wellness Collection

Xgen Products has expanded its Bare by Baci line of wellness products with five new additions, comprising two pleasure balms, two body glow lotions, and a pheromone-infused body mist.

Full Circle Expands 'Be Savage' Lingerie Line

Full Circle has added 77 new items to its Be Savage lingerie collection.

Satisfyer Signs Multiyear US Distribution Deal With Williams Trading, Honey's Place

Satisfyer has entered into a multiyear U.S. distribution agreement with Williams Trading Co. and Honey's Place, naming both companies as master distributors for Satisfyer and Fun Factory products nationwide.

Male Rose Announces Ownership of Trademarks for Signature Pleasure Products

Pleasure brand The Male Rose announced that it has secured ownership of the registered trademarks for its signature products, including its namesake vibrator as well as the Gawk Gawk 3000.

Orion Debuts 4 New Styles From 'Noir Handmade' Line

Orion Wholesale has introduced four new burgundy-colored styles from its Noir Handmade collection.

Dame Launches Crowdfunding Campaign for 'Hup' Vibrating Pillow

Dame has launched a crowdfunding campaign for Hup, its rideable, vibrating pillow, on Kickstarter.

Male Power Debuts 'Peacocking' Collection

Male Power has introduced its new Peacocking collection of men's underwear.

A Look at the Trends Shaping Male Pleasure and Wellness

The male pleasure category was once defined by familiar products: non-powered sleeves and strokers, manual penis pumps, rings and a relatively small selection of prostate toys. Today, manufacturers draw inspiration from consumer electronics, sexual wellness, gaming, streaming content and app-driven interaction, while still relying on one of the category's oldest staples: the basic stroker.

Orion Debuts 3 New Styles From Cottelli Lingerie

Orion Wholesale has introduced three new styles from its Cottelli Lingerie line.

Show More