Calvista Announces Expansion in Key Business Areas

MELBOURNE, Australia — Calvista today announced completion of expansion in a number of its key business areas.

“Like many companies in the digital and online era, our traditional distribution model was under pressure and had to adapt to rapid change," Calvista CEO Michael Bassett said. "It has been another fast-paced year with IT development, establishment of new divisions and constant expansion. With our new cloud-based IT platforms we are now in a flexible upwardly scalable position to embrace the changing demands of current and future evolving businesses.”

Two separate, completely new, B2B Calvista websites, Calvista.com.au and Calvista.co.nz have been rolled out for Australia and New Zealand showcasing a host of new features. Improvements include a new look and feel along with improved product categories, advanced search and easier navigation. Customers also have the ability to complete bulk order uploading, view real-time stock levels and pre-purchase items before they land in Australia.

The company has also debuted new "Netsuite" cloud-based enterprise software that’s been implemented across all Australian and New Zealand locations and warehouses on July 1 of this year.  Enterprise software encompasses the company's purchasing, inventory management, finance, marketing, sales teams and e-commerce.  Basset said, “Our old hardware and software platforms were hamstringing us, we couldn’t move forward, we couldn’t implement anything new and we constantly had server issues and prohibitive IT costs.”

He added, “We’re now web-based and can access our entire records and inventory from anywhere, particularly at customer sites when keying orders or checking product statuses. We also implemented new warehouse management software controlling all inventory movements across the group and new LCD handheld barcode scanners in all warehouses and showrooms and all new wireless access points."

Calvista said the entire package is fully integrated with the e-commerce and marketing campaign modules along with a new Customer Relationship Management system for sales staff.

The company has also moved the Sydney facility into larger, more modern premises and upgraded the Melbourne showroom to accommodate greater product. The Melbourne HQ has acquired more office and showroom space to showcase Calvista’s lingerie ranges and Point of Sale (POS) merchandise from multiple vendors. It’s also seeking additional storage space to expand the Melbourne warehouse to cater for the increased influx of inventory.

More sales personnel have also been acquired, including a new mainstream sales division, focusing on pharmacy and general retail accounts.

“Our total sales, despite the declining DVD business, are expanding year over year. We’re grateful for the support from our valued customers and vendors and will continue to bring the best service, pricing and products. We’re already bigger, better and stronger than ever before, so watch this space, there’s more to come,” Bassett said.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

ProDx Health Launches Affiliate Program

ProDx Health has launched an affiliate program for creators and other members of the adult industry that promote its home-collection testing kits.

Lovense 'Ferri' Spotlighted on Wired.com

Lovense’s Ferri has been spotlighted on Wired.com.

Orion Debuts New Style From Cottelli Lingerie

Orion Wholesale has added a new style from its Cottelli Lingerie line.

JO Debuts Stroker-Optimized Lube

JO has introduced its new Stroker Lube, engineered for use with strokers and sleeves.

Williams Trading, Micro-Journey Sign East Coast Distro Deal

Williams Trading Co. has signed a deal to distribute wellness brand Micro-Journey's Mushroom Tablets on the East Coast.

Lightning Star World Debuts Aubrey Kate Stroker, Dildo

Pleasure brand Lightning Star World has introduced its new Aubrey Kate Collection.

B-Vibe '360 Plug' Spotlighted on Wired.com

B-Vibe’s 360 Plug has been spotlighted on Wired.com.

Honey Play Box, Planned Parenthood Arizona Partner for 'Just the Tip' Wellness Workshop

Honey Play Box and Planned Parenthood Arizona recently partnered for “Just the Tip: A Pleasure-Based Workshop.”

Je Joue Names Ian Kulp Head of Global Wholesale, Brand

Pleasure brand Je Joue has appointed Ian Kulp as its new head of global wholesale and brand.

Sportsheets Releases New Training Video for 'Peaches 'n CreaMe' Collection

Sportsheets has released its latest training video, titled "Peaches ’n CreaMe," hosted by Brand Ambassador Rin Musick.

Show More