In addition to allowing webmasters to search for gay and straight content, the revamped site provides a calendar function that lets webmasters check for recent updates and find new promotional tools.
“The new site is in response to emails from webmasters,” Webmaster Central President Andy Alvarez told XBIZ. “We added all the next generation stuff to make things as user-friendly as possible for webmasters.”
According to Alvarez, the site should also win webmasters’ hearts with its attention to niche content.
“We wanted to niche it up as much as possible,” Alvarez said. “[Niche is] invaluable, if we simply kept our content straight, fetish and gay we would be dead in the water. There are very few ‘mega’ sites anymore. The most successful sites on the web are niche specific.”
Webmasters also will find a wealth of gay content through Webmaster Central, Alvarez said, adding that it’s the “fastest growing and most profitable segment on the Internet.” According to Alvarez, Webmaster Central will have 20 new gay niche sites within six months.
Alvarez also added that bisexual and Latin content were highly sought after and profitable niches that Webmaster Central plans to expand in the coming months.
Webmaster Central is offering new content through what it calls its “Elite” series, which feature high-quality videos optimized for both high-bandwidth and low-bandwidth users.