XR Brands Presents Master Series of Classic Fetish Tools

HUNTINGTON BEACH, Calif. — XR Brands has given classic devices for chastity, sounding, restraint and sensation play a modern twist with the release of the Master Series.

The Governor, a fist-shaped plug, was a concept originally developed for specialty sales, but when the solid steel insertable debuted to the industry last month the XR Brands team says it took an incredible number of pre-orders.

The Bastille Penile Confinement Cage features three interchangeable bases that allow for users of almost all widths and girths to be locked securely into place. The steel chastity device makes for an ideal training tool as well as an effective instrument of C&B control, the company said.

The Silicone Sounds and Silicone Bondage Rope offers a sanitary, more comfortable alternative to metal sounds and traditional fibrous rope, the company said. “Silicone offers give and pliability that allows for more rigorous play without the risk of over-stimulation for new users or those building a tolerance up for the real thing. The material also is easy to clean and maintain.”

The Master Series also features BDSM mainstays – including nipple clamps, Wartenberg wheels and C&B tools.

The Master Series is available around the world from a variety of top distributors, including Sideline Sales, Nal-Pac, Superior Products, Eldorado, VDan Sales and SexToyDistributing.com as U.S. distributors; IT Erotics as Canada distributor; and Topline Sales as Australia distributor.

“Though Master Series is an advanced line, it has hit a cord with distributors and retailers worldwide as it fills a niche that was lacking until now,” XR Brands General Manager Randy Alvstad said. “This collection is designed to appeal to an existing demographic of experienced users looking for a matching set of clamps, urethral sounds and other devices catered to their sexual lifestyle. And that’s where the Master Series comes into play!”

The complete Master Series product line is comprised of 25 items with 50 more coming on board later this season. The collection includes stainless steel “toys” and accessories, silicone insertables, clamps, weights, jewelry, sensation play items, cock-and-ball play, and domination/humiliation tools.

“XR Brands aims to expand user demographics with expanded product selections, designer packaging and value pricing,” Alvstad said. “The Master Series offers that with an additional focus on supporting purveyors of this advanced sexual play who know what they want but haven’t yet found it available in an accessible format.”

For sales information please email Alvstad at randy@xrbands.com .

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Adam & Eve, Lovehoney Group Partner for Custom Products

Adam & Eve and Lovehoney Group have partnered to introduce two custom editions of We-Vibe vibrators and an advent calendar sex kit.

Lovely Planet, Dorcel Expand Partnership

Lovely Planet, longtime manufacturer and distributor of the Dorcel Toys line, has expanded its partnership with the company to include all Dorcel physical pleasure products.

Arcwave Debuts 'Air' Male Stroker

Arcwave has introduced Air, the newest stroker from its Pleasure Air collection.

Sportsheets Introduces 11-Piece 'Amethyst' Collection From 'Sex & Mischief' Line

Sportsheets is accepting pre-orders for its new Amethyst collection of pleasure accessories from its Sex & Mischief line.

Haute Sugar to Make Industry Debut at XBIZ Expo

Haute Sugar, a new lifestyle brand that blends intimate wellness with fashion-inspired design, will make its industry debut at XBIZ Expo in Los Angeles this January.

Casey Murphy to Host Free Webinar for Indie Product Manufacturers

Industry marketing strategist and certified sex educator Casey Murphy is hosting a free live webinar for independent sexual wellness product manufacturers at 1 p.m. MT today.

Orion Debuts New Thrusting Bullet Vibe From 'Javida' Line

Orion Wholesale has introduced a thrusting bullet vibrator from its Javida collection.

Besharam CEO Raj Armani Featured in Cosmopolitan India Magazine Brand Showcase

Raj Armani, co-founder and CEO of Indian pleasure brand Besharam, was recently featured in a full-page brand showcase advertorial in Cosmopolitan India Magazine.

Aneros Rolls Out Resource Hub for Retailers, Industry Partners

Aneros has launched its new Aneros Media Website, a digital platform to centralize the company's educational resources, product training, point-of-sale materials, and marketing assets for its retailers, distributors, and industry partners.

Liberator Debuts 3 Curated 'Kinkmas Box' Holiday Pleasure Product Bundles

Lifestyle pleasure brand Liberator has introduced Kinkmas Boxes, three curated holiday product bundles for couples.

Show More