We-Vibe Maker Says It Continues to Go After Imitators

OTTAWA — In a declaration to the industry, the makers of We-Vibe said today that they will continue to seek legal redress against companies that imitate its patented C-shaped couples-worn massager.

"Standard Innovation will continue to pursue legal actions against those who Standard Innovation believe are infringing their valuable intellectual property, including patents on their distinguished products," said Standard Innovation Corp., the manufacturers of the We-Vibe family of sexual wellness products.

The Ottawa-based company made the announcement in a press release, pointing out that, contrary to rumors floating around the industry, it continues with a patent infringement suits against Lelo Inc. over two of its products — the Tiani and Mahana — both introduced in 2011.

Standard Innovation has accused Lelo of infringing on more than 60 claims of We-Vibe's U.S. Patent No. 7,931,605.

"Standard Innovation was prompted to issue this clarification in response to misleading information circulating concerning the status of actions it has taken to protect its valuable intellectual property rights, and in particular to protect their signature product, the We-Vibe, which is patented."

Standard Innovation said a trial, as part of an investigation before the U.S. International Trade Commission is imminent. It also said that legal actions for patent infringement have also been initiated in federal courts in Canada and in the U.S.

The rechargeable We-Vibe couples device entered the U.S. market in 2008 and has sold more than 2 million units, the company says.

Standard Innovation said it holds We-Vibe patents in the U.S., Europe, Mexico, Australia, Brazil, Japan and China.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Court of International Trade Rejects Trump 'Replacement' Tariffs

The U.S. Court of International Trade on Thursday ruled that President Trump’s 10% global tariff under the Trade Act of 1974, imposed after the Supreme Court invalidated the administration’s broad “Liberation Day” tariff regime, is illegal — but stopped short of a nationwide injunction against the tariff.

Blush Announces Executive Appointments

Blush has announced three new executive appointments across its organization.

Williams Trading Launches 2026 'Pride' Promo, Summer Catalog

Williams Trading has launched its 2026 Summer Pride promotion and catalog.

UPDATED: Utah VPN Rule Enforcement Paused in Aylo Lawsuit

Provisions of a new Utah law making adult websites liable if minors in the state circumvent geolocation efforts to bypass age verification, which were set to come into force on Wednesday, have been put on hold until Sept. 3.

Magic Silk Debuts 'Rush' Collection

Magic Silk has introduced its new Rush line of lingerie.

Playharda Introduces 'AquaPulse Trio' Shower Massager

Playharda Wholesale has debuted the AquaPulse Trio shower massager with interchangeable heads.

Sportsheets Releases New Training Video for 'Shadow' Collection

Sportsheets has released its latest training video, hosted by Brand Ambassador Rin Musick, featuring the Sex & Mischief line’s Shadow Collection.

Orion Debuts 'Ultimate Sex Stool' From 'The Banger' Line

Orion Wholesale has introduced the new Ultimate Sex Stool from its Banger line.

Pornhub Unblocks UK Users on iOS Devices, Citing Apple AV Effectiveness

Pornhub parent company Aylo on Tuesday announced that users in the United Kingdom will once again be able to access the popular site if they are using Apple devices and have confirmed their age through Apple’s U.K. age-verification process.

North Carolina Weighing Tax on Brick-and-Mortar Sales of Adult DVDs, Mags

The North Carolina state legislature is considering a bill that would impose a new 10% tax on adult DVDs, magazines and other visual material sold by physical retailers in the state.

Show More