Sportsheets Reports Sex & Mischief Breaking Sales Records

HUNTINGTON BEACH, Calif. — Sportsheets has reported that it has experienced strong sales of its Sex & Mischief collection, in the wake of the “Fifty Shades of Grey” book phenomenon.

The company said it has seen sales approaching double days before new additions to the collection debut at the ANME Founders Show.

“Sales are massive this month and our show releases are already selling at record levels,” Sportsheets President Julie Stewart said. “To keep up to speed, we’ve ramped up production to never-before-seen levels. This kind of growth at this speed is unprecedented and absolutely exciting!”

Sportsheets has increased staff and production to assure its warehouse is full and prepared to handle sales numbers.

"We are experiencing a crush of orders like never before,” said Tom Steward, Sportsheets founder and CEO. “We hit a sales record for June that we couldn't believe and we’re on a steady track to double our sales for July. Sex & Mischief is blowing up and we couldn’t be more proud!”

Whether a response to worldwide intrigue following the release of the “Fifty Shades of Grey” erotic book trilogy or the inevitable eye-opening to the world of BDSM and fantasy play, the surge in Sex & Mischief sales has set new sales records, the company said.

“Our customers’ response to our new releases has been tremendous,” said Emily Silva, Sportsheets customer product specialist.

“We’ve never seen so many orders before a show!”

Sportsheets is accepting pre-orders for the newly expanded Sex & Mischief collection.

To order call (800) 962-4606 or email info@sportsheets.com.

For more information about Sex & Mischief, click here.

For more information about Sportsheets, click here.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Nalpac Releases 2026 Winter Catalog

Nalpac has released its 84-page 2026 winter catalog.

2027 XBIZ Exec Awards Nominees Announced for Pleasure Product and Retail Edition

XBIZ is pleased to announce the exec nominees for the pleasure product and retail industry edition of the 2027 XBIZ Awards, presented by Svakom and sister brand Kaotik Labs, set to take place on Saturday, Jan. 9, in conjunction with the XBIZ 2027 event series.

Full Circle Expands 'Pleasure Company' Vibe Collection

Full Circle has added six new vibrators to its Pleasure Company line.

Fleshlight, Penthouse Partner for New 'Pet' Collection

Fleshlight has partnered with Penthouse to release a collection of strokers based on the anatomy of 12 Penthouse Pets.

Svakom, Kaotik Labs Return as Presenting Sponsor of XBIZ Awards, Pleasure and Retail Edition

The pleasure industry’s biggest night is set to shine even brighter as Svakom and sister brand Kaotik Labs return as presenting sponsors of the 2027 XBIZ Awards, Pleasure & Retail Edition, taking place at Avalon Hollywood on Jan. 9.

Electric Novelties Debuts 20 New 'Blue Line' Chastity Styles

Electric Novelties has introduced 20 new Blue Line chastity styles.

Sportsheets Wins Trademark Infringement Case Against Copycat Website

The World Intellectual Property Organization (WIPO) has ruled in favor of Sportsheets in a case against a copycat website using an infringing domain.

Sex Expo 2027 Unveils Guest Speaker Lineup

The Sex Expo 2027 schedule is now live, featuring two days of educational sessions, interactive workshops and expert-led conversations at the JW Marriott L.A. LIVE, Jan. 7-10.

Lovense Introduces Touch-Responsive 'Glint' Vibrating Anal Plug

Lovense has debuted its new Glint vibrating anal plug for couples, featuring a touch-responsive base that syncs the device's stimulation with the rhythm and thrust of the wearer's partner.

Orion Debuts New Vibe From 'Javida' Line

Orion Wholesale has introduced the newest vibrator from its Javida collection.

Show More