Sportsheets Reports Sex & Mischief Breaking Sales Records

HUNTINGTON BEACH, Calif. — Sportsheets has reported that it has experienced strong sales of its Sex & Mischief collection, in the wake of the “Fifty Shades of Grey” book phenomenon.

The company said it has seen sales approaching double days before new additions to the collection debut at the ANME Founders Show.

“Sales are massive this month and our show releases are already selling at record levels,” Sportsheets President Julie Stewart said. “To keep up to speed, we’ve ramped up production to never-before-seen levels. This kind of growth at this speed is unprecedented and absolutely exciting!”

Sportsheets has increased staff and production to assure its warehouse is full and prepared to handle sales numbers.

"We are experiencing a crush of orders like never before,” said Tom Steward, Sportsheets founder and CEO. “We hit a sales record for June that we couldn't believe and we’re on a steady track to double our sales for July. Sex & Mischief is blowing up and we couldn’t be more proud!”

Whether a response to worldwide intrigue following the release of the “Fifty Shades of Grey” erotic book trilogy or the inevitable eye-opening to the world of BDSM and fantasy play, the surge in Sex & Mischief sales has set new sales records, the company said.

“Our customers’ response to our new releases has been tremendous,” said Emily Silva, Sportsheets customer product specialist.

“We’ve never seen so many orders before a show!”

Sportsheets is accepting pre-orders for the newly expanded Sex & Mischief collection.

To order call (800) 962-4606 or email info@sportsheets.com.

For more information about Sex & Mischief, click here.

For more information about Sportsheets, click here.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Motorbunny 'Buck' Appears in 3D Adult Video Game 'LoveCraft'

The 3D adult video game LoveCraft, in partnership with Motorbunny, has created a virtual version of its Motorbunny Buck vibrating saddle for use in the Steam platform game.

Blush Debuts 'Amelia' Dual-Sided Wand

Blush has introduced Amelia, its new dual-sided wand vibrator, offering both G-spot and clitoral stimulation.

CalExotics Expands 'Cheap Thrills' Line of Male Masturbators

CalExotics has added four new pleasure products to its Cheap Thrills line of male masturbators.

XBIZ Retreat Canada to Debut in Toronto Aug. 16-20

XBIZ Retreat is heading north for the debut of its Canadian edition, bringing its signature hosted-buyer experience to Toronto Aug. 16-20.

SWPA to Host Webinar on Landing Media Coverage for Sexual Wellness Brands

The Sexual Wellness Professional Alliance (SWPA), a division of the Free Speech Coalition, will host a webinar on Wednesday, Oct. 7, offering strategies for sexual wellness brands to attract media coverage.

Full Circle Expands 'My Buddy' Anal Plug Collection

Full Circle Brands has added three new vibrating anal plugs to its My Buddy line.

BMS Factory, Calvista Sign Distro Deal for Australia, New Zealand

Canadian pleasure brand BMS Factory has signed an exclusive deal with Calvista for distribution in Australia and New Zealand.

Nalpac Acquires Holiday Products

Nalpac has acquired Chatsworth, California-based adult distributor Holiday Products, expanding its West Coast presence.Nalpac adds Holiday to its distribution network after previously acquiring Tempe, Arizona-based boutique distributor Entrenue in 2023.

Full Circle Expands 'Sparkle' Plug Collection

Full Circle has expanded its Sparkle line of jeweled anal plugs with Sparkle Ultra and “Sparkle Shroom.”

Orion Debuts 4 New Styles From 'Cottelli Party' Line

Orion Wholesale has expanded its Cottelli Party line with four new styles.

Show More