Tantus Partners With Williams Trading on Incentive Program

LOS ANGELES — Tantus, Inc., a leading manufacturer of premium silicone adult toys, has expanded its in-store sales incentive program in a unique partnership with Williams Trading.

"Sell the Sensation" has long been available to Tantus customers at the retail store level, but this collaboration marks the first time the program has been offered through a distributor.

"The most powerful thing we can do as a manufacturer is to get our toys into the hands of retail sales personnel, because they are the ones who are making recommendations to customers," said Aaron Warburton, channel sales manager at Tantus. "'Sell the Sensation' has been proven to boost sales in participating retail stores, and we look forward to seeing how it helps Williams Trading's customers increase their sales as well."

The program offers points toward free Tantus products for store personnel who sell Tantus products to their customers. Retail stores track individual sales, and Tantus provides the product when points are redeemed.

"This is a great way to incentivize the Tantus product and to introduce anyone who hasn't tried a Tantus item to the world of top-quality silicone," said Rich Pyne of Williams Trading.

All Tantus Toys are made from Tantus' own unique blend of Ultra-Premium Silicone. The quality of Tantus silicone makes all Tantus Toys hypoallergenic, non-toxic, phthalate free, heavy metal free, odorless, boilable, bleachable and dishwasher safe.

"A toy from Tantus is meant to be used and with minimal care Tantus Toys can last a lifetime," the copmany said.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Better Life Science Launches 'Affiliate and Influencer' Initiative

CLIA-certified laboratory network Better Life Science has launched its affiliate and influencer program.

Nasstoys Names Meghan Beck Vice President of Sales and Operations

Nasstoys has appointed Meghan Beck as its new vice president of sales and operations.

Hankey's Toys Debuts Krave Melanin Silicone Lifecast Dildo

Mr. Hankey's Toys has introduced its newest silicone lifecast dildo, modeled on the anatomy of performer Krave Melanin.

Uncover Creations Launches Product Design Competition

U.K. pleasure brand Uncover Creations has launched its second Design a Grinder product design competition.

Hot Octopuss Debuts 'Jett Turbo' Male Stimulator

Pleasure brand Hot Octopuss has introduced its new Jett Turbo male frenulum stimulator.

Fleshlight, Hentaied Team Up to Launch Product Line

Fleshlight and Hentaied have partnered to launch the new Fleshlight x Hentaied collection.

Orion Debuts New Vibrator From 'Javida' Line

Orion Wholesale has introduced a new two-function vibrator from its Javida line.

Harry Styles' 'Pleasing Yourself' Brand Restocks, Expands Product Lineup

Harry Styles’ pleasure brand Pleasing has restocked its Pleasing Yourself line of double-sided dildos and lube, and added branded apparel.

Kiiroo Introduces New Luxy Dutch Stroker

Kiiroo has debuted the new Luxy Dutch stroker sleeve from its FeelStar line.

Starship Unveils New Executive Team

Starship Enterprises has announced its updated executive leadership team.

Show More