Tantus Partners With Williams Trading on Incentive Program

LOS ANGELES — Tantus, Inc., a leading manufacturer of premium silicone adult toys, has expanded its in-store sales incentive program in a unique partnership with Williams Trading.

"Sell the Sensation" has long been available to Tantus customers at the retail store level, but this collaboration marks the first time the program has been offered through a distributor.

"The most powerful thing we can do as a manufacturer is to get our toys into the hands of retail sales personnel, because they are the ones who are making recommendations to customers," said Aaron Warburton, channel sales manager at Tantus. "'Sell the Sensation' has been proven to boost sales in participating retail stores, and we look forward to seeing how it helps Williams Trading's customers increase their sales as well."

The program offers points toward free Tantus products for store personnel who sell Tantus products to their customers. Retail stores track individual sales, and Tantus provides the product when points are redeemed.

"This is a great way to incentivize the Tantus product and to introduce anyone who hasn't tried a Tantus item to the world of top-quality silicone," said Rich Pyne of Williams Trading.

All Tantus Toys are made from Tantus' own unique blend of Ultra-Premium Silicone. The quality of Tantus silicone makes all Tantus Toys hypoallergenic, non-toxic, phthalate free, heavy metal free, odorless, boilable, bleachable and dishwasher safe.

"A toy from Tantus is meant to be used and with minimal care Tantus Toys can last a lifetime," the copmany said.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Electric Novelties Expands 'Gläs' Collection

Electric Novelties has introduced a variety of new items from its Gläs collection.

FSC Toasts Jeffrey Douglas for 30 Years of Service

n the very same evening when the adult industry was hit hard by the Supreme Court ruling supporting Texas’ controversial age verification law, HB 1181, members of the Free Speech Coalition board, staff and supporters gathered to celebrate Jeffrey Douglas’ 30 years as board chair — a fitting reflection of his reputation as an eternal optimist.

Le Wand's 'Petite' Highlighted in NY Magazine Article

Le Wand’s Petite massage wand has been recognized in NY Magazine's The Strategist round-up of top-rated massagers.

Orion Debuts 'Gyro' Stroker From You2Toys Line

Orion Wholesale has introduced the You2Toys Gyro stroker.

Share Satisfaction Debuts 'Evolve Penis Pump' Collection

Wellness brand Share Satisfaction has introduced its new Evolve Penis Pump line.

ULoversDoll Debuts 'Isabella' Love Doll

ULoversDoll has added Isabella to its Top-Cydoll collection.

Motorbunny Launches Direct Wholesale Program

Motorbunny has launched a direct wholesale program for brick-and-mortar retailers and ecommerce sites.

Biird Introduces 'Together' Intimacy Card Game

Biird has debuted its new card game, Together, designed to promote intimacy in couples.

BeYourLover Debuts 'Wavey' Vibrating Wand

Pleasure brand BeYourLover has introduced its new Wavey four-in-one rotation and suction vibrating wand.

Williams Trading, ANME Founders Partner for Livestream Event

Williams Trading has partnered with CalExotics and Doc Johnson to host a virtual trade show July 14-15 during ANME.

Show More