I-D Glide Wins 2 ETO Awards

NEWPORT BEACH, Calif. Westridge Laboratories, the makers of I-D Lubricants, announced that it won two awards at the Erotic Trade Only Awards held in Birmingham, U.K.

The awards were for Best Consumable Brand and Best Consumable, making this the seventh year I-D Glide has won this award.

“I-D continues to be the world’s best brand of lubricant and this award confirms that,” said Gregg Haskell, president of Westridge Labs. “We are honored to receive these awards, especially Best Consumable for the seventh year in a row, for our flagship water-based lubricant, I-D Glide.”

The ETO Awards, presented by Erotic Trade Only trade magazine, is the U.K.’s only trade show solely for adult products. The show, in its eighth year, highlights manufacturers and distributors from around the world.

Westridge Laboratories has been producing high quality lubricants since 1993.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

b-Vibe to Host 'Pottery & Sip' Event at XBIZ Expo

B-Vibe will host a “Mold Your Fantasy: A Pottery & Sip Experience” in partnership with Pot Studio LA during XBIZ Expo 2026.

LELO Toys Featured on Netflix's 'Emily in Paris'

LELO's Sona 2 Cruise and Soraya Wave appear in episode seven of the latest season of Netflix's "Emily in Paris."

Ball & Chain Debuts New 'Sex Dice' Game

Ball & Chain has introduced its Really Big Sex Position Dice game.

Wicked Sensual Care Debuts New Lube, Kits

Wicked Sensual Care (WSC) has introduced its first aloe-based lubricant and two new Adventure kits.

Sportsheets Expands 'Edge' Collection of Bondage Accessories

Sportsheets has introduced 15 new products from its Expand collection of bondage accessories.

Full Circle Debuts 'Royal Honeys' Love Torso Line

Full Circle has introduced its Royal Honeys collection of love torsos.

Orion Debuts 'Dual Vibrator' From Sweet Smile Line

Orion Wholesale has introduced the Dual Vibrator from its Sweet Smile line.

Creative Conceptions Debuts 'Sei Mio 2.0' Line

Creative Conceptions has introduced the new Sei Mio 2.0 line of pleasure products.

Icon Debuts New 'Expandor' Dildo From Its 'AlienNation' Line

Icon Brands has introduced the inflatable Expandor dildo from its AlienNation collection.

Orion Debuts 'Vibrating Anal Beads' From 'Anos' Line

Orion Wholesale has introduced the Flexible Anal Beads with Jumping Vibrations from its Anos line.

Show More