NS Novelties to Debut New Product Line at ANME

LOS ANGELES — NS Novelties has released more than 100 new products within its first full year, leading to what the company reports as strong sales for several of its premiere items.

NS Novelties announced its ambitious rollout plans in late 2011, leading to skepticism among some industry insiders who didn't think releasing that many new items in that short amount of time was possible.

Less than nine months later, NS Novelties has secured both national and international distribution thanks to successful debuts at tradeshows from eroFame to AEE. Domestically, NS Novelties are carried by Capitol News, Eldorado, GVA Ohio, Honey's Place, National/Universal, SLS Distributors, and Williams Trading. In Europe, distributors such as Planet Earth, Tonga, and Toys Media carry the line, while in Australia the products are distributed by Calvista and Windsor. Pink Cherry handles Canada.

Lavi Yedid, managing director for NS Novelties, said, "The products appeal to all sectors of the competitive adult marketplace with their expert construction, their standards in safety, and their innovative packaging.

"We understand the process and interaction that happens on the store level which is why our aim is to create an overall product that buyers want to sell and that are easy to sell. Packaged in boxes with clean lines, comprehensive product information, and an open back window for easy product viewing, our novelties really do sell themselves!"

To date, the newly released, top sellers for NS Novelties are the Alise Vibrating Massager, the Muse, Envie G-Spot/Ripple/Smooth Massagers, Crystal Premium Glass Eggs, Jolie and Orbite Pleasures Plugs, Ballers Masturbators, and the Renegade Pleasure Rocker.

NS Novelties indicated it would showcase another new line of products at the July ANME show in Burbank. Those interested in getting a sneak peek at their next round of novelty items should drop by NS Novelties' booths 94 and 95 at ANME between July 14-16. 

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Full Circle Expands 'Pleasure Company' Vibe Collection

Full Circle has added six new vibrators to its Pleasure Company line.

Fleshlight, Penthouse Partner for New 'Pet' Collection

Fleshlight has partnered with Penthouse to release a collection of strokers based on the anatomy of 12 Penthouse Pets.

Svakom, Kaotik Labs Return as Presenting Sponsor of XBIZ Awards, Pleasure and Retail Edition

The pleasure industry’s biggest night is set to shine even brighter as Svakom and sister brand Kaotik Labs return as presenting sponsors of the 2027 XBIZ Awards, Pleasure & Retail Edition, taking place at Avalon Hollywood on Jan. 9.

Electric Novelties Debuts 20 New 'Blue Line' Chastity Styles

Electric Novelties has introduced 20 new Blue Line chastity styles.

Sportsheets Wins Trademark Infringement Case Against Copycat Website

The World Intellectual Property Organization (WIPO) has ruled in favor of Sportsheets in a case against a copycat website using an infringing domain.

Sex Expo 2027 Unveils Guest Speaker Lineup

The Sex Expo 2027 schedule is now live, featuring two days of educational sessions, interactive workshops and expert-led conversations at the JW Marriott L.A. LIVE, Jan. 7-10.

Lovense Introduces Touch-Responsive 'Glint' Vibrating Anal Plug

Lovense has debuted its new Glint vibrating anal plug for couples, featuring a touch-responsive base that syncs the device's stimulation with the rhythm and thrust of the wearer's partner.

Orion Debuts New Vibe From 'Javida' Line

Orion Wholesale has introduced the newest vibrator from its Javida collection.

Fort Troff, XR Brands Enter Strategic Partnership

Pleasure brand Fort Troff has entered a strategic partnership with XR Brands for product development, manufacturing, and distribution.

Full Circle Expands 'Pleasure Company' Vibe Collection

Full Circle has added six new vibrators to its Pleasure Company line.

Show More