Private Plans to Restructure With Focus on Core Business

BARCELONA — Private Media Group last week filed a notification of late filing with the U.S. Securities Exchange Commission for its 2011 annual report, citing important financial and corporate records that are "in disarray and/or missing."

The adult entertainment giant said that those problems, among others, have contributed to the delay in completing the annual 10-K report, which is required for registered U.S. public companies.

Private, which recently installed Charles Prast as president as well as a new board of directors, is working to strengthen its financial position and improve operations, the company told regulators in an 8-K filing. It plans to restructure its "business, products, and geographic focus to conform to the company’s core business."

With the restructuring, the company plans to reduce its corporate overhead by reducing the number of employees, streamline operations and increase sales with the help of distributors and retailers.

Private also has been in negotiations with certain of its principal creditors to restructure and is planning to repay the company’s debts  through the issuance of new securities.

"In order to enhance its liquidity and strengthen its balance sheet, the company is in discussions with a limited number of potential investors to raise additional capital," Private said.

Private further said that it is attempting to settle various lawsuits that were filed against the company while it was under prior management and is re-evaluating both the company’s prior expansion of its operations outside of its historical European sphere of operations.

The company also plans some expansion of its product offerings but expects to close or dispose of some non-core operations and subsidiaries.

Private said that it isn't certain when the annual report will be completed but that its working with independent registered public accountants BDO Auditores S.L. to complete the audit of the company’s 2011 financial statements.

In March, Prast took the top slot held by Private's Sureflix division's president, Eric Johnson, who had been carrying out the responsibilities of CEO and CFO during a long and contentious shareholder and creditor rights battle.

Johnson had been appointed as receiver by a Nevada court last year.

In January, Private announced the election of the company’s new board of directors to include Johnson, Ilan Bunimovitz, Anna Maksimova, Michael Martinez, James McCormick and Prast, who now acts as the company’s president, CEO and interim CFO.

The board of directors earlier terminated company co-founder Berth Milton as its president and CEO after they suspended him in mid December.

The company operates scores of divisions, including Cine Craft Ltd. of Gibralter, Coldfair Holdings Ltd of Cyprus,  Fraserside Holdings Ltd. of Cyprus,  Peach Entertainment Distribution AB of Sweden, Milcap Media Group S.L.U. of Spain, Private Media Group Services S.L. of Spain, Private Benelux B.V. of The Netherlands, Private France SAS of France, Private North America Ltd. of California, Barbuda B.V. of The Netherlands, Ceresland S.L. of Spain, Private Media Group Canada Inc. of Canada, Fraserside IP LLC U.S. of Iowa, ThinkForward Inc. of California, Mama’s LLC U.S. of Delaware, GameLink LLC of Delaware, eLine LLC of Delaware, Sureflix Digital Distribution Inc. of Delaware and Entruphema Inc. of Canada.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Andie Anderson Makes Her MILFY Debut

Andie Anderson has made her debut for Vixen Media Group studio imprint MILFY, alongside Isiah Maxwell and Hollywood Cash.

AEBN Publishes Popular Searches by Country for February, March

AEBN has released the list of popular searches from its straight and gay theaters by country in February and March.

Peachy Alice Fronts Latest From Immoral Productions

Peachy Alice stars in a new trilogy from Immoral Productions, alongside Charlie Dean, Matt Bird, and studio honcho “Porno Dan” Leal.

Jessi Rae Signs Exclusive Contract With Vixen Media Group

Vixen Media Group (VMG) has signed Jessi Rae to an exclusive contract.

BranditScan Launches 'Referral Rush' Promo

BranditScan has launched its Referral Rush promotion for creators.

Pure Taboo Debuts Bree Mills Thriller 'The Party's Over'

Hazel Moore stars with Liz Jordan and Hailey Rose in the latest thriller from Pure Taboo, titled “The Party’s Over.”

Athena Heart Stars in Latest From TeamSkeet

Athena Heart stars with Jason Sarcinelli, Axel Haze, and Nick Strokes in the latest release from TeamSkeet.

Violet Myers, Valentina Nappi Star in Latest From Brazzers

2025 XMAs Premium Social Creator of the Year Violet Myers stars with Valentina Nappi and Ricky Johnson in the latest release from Brazzers, titled “V and V Share a Big D.”

2025 AltStar Awards Nominees Announced

Nominations have been announced for the 2025 AltStar Awards, aka the AltPorn Awards, presented by Bad Dragon.

AI Erotic Storytelling Platform 'AIEroticSmut' Launches

AIEroticSmut.com, a DIY erotic storytelling platform, has officially launched.

Show More