Family Business Enters 4th Season on Showtime

CHATSWORTH, Calif. — While some porn stars play to the mainstream cameras with a modified persona in the hopes of finding a ticket to Hollywood stardom, Adam Glasser, aka Seymore Butts, has found success bringing the mainstream cameras to his world. His Showtime reality series “Family Business” will kick off its 4th season.

The show, which began after Showtime producers saw Glasser defending himself in a TV interview during his obscenity trial, has brought positive attention to the adult world, according to Glasser.

“I get letters from a lot of people and they mostly say that they are surprised to learn that there are normal people in porn,” Glasser told XBIZ. “This is an unusual industry with a lot of normal people.”

Still, Glasser is not without industry critics.

“I read message boards and some people call it [the show] a crock, that we sanitize too much,” Glasser said. “I disagree. There is a darker side of the industry, but I’m not part of it, and I don’t think I need to show that. I don’t think that it’s the majority of the industry.”

Glasser added that he sees his series as an opportunity to show people that the adult industry isn’t all that different from the rest of the world.

With the show’s international success, Showtime has found a way to bring Glasser’s message to such diverse places as France, Israel and Central America.

“[On a cruise to Belize] we took a snorkeling excursion to a very small, remote island,” Glasser said. “As soon as I got off the boat, this bar owner recognized me. He couldn’t believe that I was in his bar, and I couldn’t believe that he knew who I was. That was great.”

This season promises a range of episodes, from the KSEX Olympics to the launch of Glasser’s Lighthouse Talent Agency.

The season premieres April 21 at 11:30 p.m.

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