'Eros Progressive Business' Honor to Be Presented at XBIZ Awards

LOS ANGELES — The Australian Sex Party’s (ASP) second Eros Progressive Business Award will be presented to shared winners, Windsor Wholesale Australia and Swiss Navy, at the 2012 XBIZ Awards on Jan. 10.

The prestigious honor is going to two businesses that have joined together to support the political work of the ASP and to promote a responsible, modern adult industry.

The ASP said Windsor Wholesale is one Australia's expanding adult distributors and has been a strong supporter of the Eros Association and the ASP since their inception. They are leading corporate citizens in Australia's adult industry and have done everything from handing out how-to-vote cards in the rain on election day, to providing financial support.

Windsor Wholesale director, David Watt said, "There aren't too many political parties around with policies that actively support the rights of the adult industry. So when that happens you have to get behind it. We will continue to assist in the shaping of our very proud profession for many years to come."

The other shared winner is MD Science Lab, parent company for Swiss Navy. Spokesperson Randy Withers said, "To win this award is a great honor. We thank Eros for recognizing our commitment to our clients and theirs. We give a special thanks to Windsor Wholesale. They represent us with the energy and commitment that makes our job fun and easy."

Swiss Navy and its Australian distributor Windsor Wholesale, have creatively supported the SexParty by producing a lube sample how to vote card that made the ASP the first political party in the world to be sponsored by a lube company.

Windsor managing director Sue Peran said, "While we have seen the mainstreaming and broad acceptance of our industry this century we have also seen growing political pressure from our opponents. It is incumbent on our industry to support organizations like Eros and the Australian Sex Party to ensure that they are successful in articulately countering these groups."

ASP President Fiona Patten said, "We have handed out nearly 50,000 of these cards at public events, train stations, night clubs and rallies. They have proven to be a great way of getting a short message about the party out to voters in the lead up to elections. One fellow at a train station said to me on receiving the lube sample, ‘at last ... a political party that cares how they fuck you over.’

"We think that it shows a very progressive attitude for adult companies to get behind a political movement like the Sex Party and it is something new for the general public to see the adult industry publicly getting involved with the political process."

For the latest XBIZ Awards news announcements, follow @xbizawards.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Adam & Eve, Lovehoney Group Partner for Custom Products

Adam & Eve and Lovehoney Group have partnered to introduce two custom editions of We-Vibe vibrators and an advent calendar sex kit.

Lovely Planet, Dorcel Expand Partnership

Lovely Planet, longtime manufacturer and distributor of the Dorcel Toys line, has expanded its partnership with the company to include all Dorcel physical pleasure products.

Arcwave Debuts 'Air' Male Stroker

Arcwave has introduced Air, the newest stroker from its Pleasure Air collection.

Sportsheets Introduces 11-Piece 'Amethyst' Collection From 'Sex & Mischief' Line

Sportsheets is accepting pre-orders for its new Amethyst collection of pleasure accessories from its Sex & Mischief line.

Haute Sugar to Make Industry Debut at XBIZ Expo

Haute Sugar, a new lifestyle brand that blends intimate wellness with fashion-inspired design, will make its industry debut at XBIZ Expo in Los Angeles this January.

Casey Murphy to Host Free Webinar for Indie Product Manufacturers

Industry marketing strategist and certified sex educator Casey Murphy is hosting a free live webinar for independent sexual wellness product manufacturers at 1 p.m. MT today.

Orion Debuts New Thrusting Bullet Vibe From 'Javida' Line

Orion Wholesale has introduced a thrusting bullet vibrator from its Javida collection.

Besharam CEO Raj Armani Featured in Cosmopolitan India Magazine Brand Showcase

Raj Armani, co-founder and CEO of Indian pleasure brand Besharam, was recently featured in a full-page brand showcase advertorial in Cosmopolitan India Magazine.

Aneros Rolls Out Resource Hub for Retailers, Industry Partners

Aneros has launched its new Aneros Media Website, a digital platform to centralize the company's educational resources, product training, point-of-sale materials, and marketing assets for its retailers, distributors, and industry partners.

Liberator Debuts 3 Curated 'Kinkmas Box' Holiday Pleasure Product Bundles

Lifestyle pleasure brand Liberator has introduced Kinkmas Boxes, three curated holiday product bundles for couples.

Show More