Je Joue Honored With XBIZ Award Nomination

Lyla Katz

LONDON — Luxury sex toy innovator Je Joue has received top honors with a nomination for International-Based Pleasure Product Company of the Year, a new category at the upcoming 2012 XBIZ Awards.

Je Joue debuted its brand new range of intimate accessories, a series of streamlined stimulators, during the fall trade show season.

“Je Joue is honored to have been named in the International-Based Pleasure Product Company of the Year category,” said Alicia Relles, Je Joue’s North America sales and marketing manager.

“We take great pride in having such presence within the U.S. retail market while maintaining a home base overseas, a balance that allows our brand to sustain and support strong business relationships with our customers and colleagues around the world.”

The new vibrator range includes the petite and discreet MiMi; the Uma and the Fifi, which features three motors.  All three feature the same easy-to-use three-button interface with seven speeds and seven pulse patterns.

The new range is made of 100 percent seamless silicone and waterproof.

“It’s been another year of significant growth and development and the Je Joue brand is stronger than ever,” Relles said. “The Je Joue team would like to thank our peers for nominating us, and we look forward to celebrating with you all this year.”

The 2012 XBIZ Awards show, presented by, is scheduled to take place Jan. 10.

For the latest XBIZ Awards news announcements, follow @xbizawards.