HUNTINGTON BEACH, Calif. — Adult product manufacturer XR Brands has relaunched the Trinity Vibes collection of classic-styled sex toys with a modern look and simplified selection.
According to the company, the makeover process for Trinity Vibes consisted of months of research and development following customer and consumer feedback; and the outcome is a new and improved line packaged and priced with a competitive strategy unique.
“Trinity Vibes’ brand new packaging design features colorful dynamic details, clear descriptions, and a bright, clean look that connects directly with the consumer,” XR Brands Brand Manager Michael Merrill said. “With Trinity Vibes, XR Brands was inspired to offer retailers the best-selling sex toy designs at value prices to make it easier than ever to stock proven ‘winners’ and sex toy essentials.”
In addition to its new look Trinity Vibes now is comprised of targeted and streamlined collections made to be merchandised, displayed — and purchased — as a set.
“We’re working on an innovative in-store merchandizing concept with more than 40 new repackaged additions to the Trinity Vibes lineup, all of which were revealed during the ANME Founders show in July,” XR Brands Sales Manager Randy Alvstad said. “The industry was excited to see the fruits of our labor — it certainly made a splash!”
TrinityVibes.com also underwent a revamp with a new user-friendly interface that simplifies viewing the full project range with one-click functionality. The site also offers details an online or brick-and-mortar retailer may need to make a sale, including dimensions, materials, descriptions, photos and access to other support materials.
“The site is made to give our distributors top support,” Merrill said. “We even list our distributors by name to help drive sales to them. Everything new at TrinityVibes.com was designed to be simple, helpful and effective.”
The complete line of Trinity Vibes “Blushing Bunnies” rabbit vibrators, bullets, anal plugs, dildos, cockrings and other basic essentials sex toys are available now for order through XR Brands.
For sales information, email Alvstad at randy@xrbands.com.
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