COLT Mantones are sound bites and sex noises from the company’s Buckshot and COLT Men productions that can be downloaded to replace ring tones that come preloaded on phones. The company currently offers clips from titles such as “BuckleRoos,” “Muscle Up” and “Beyond Perfect.”
Also available on the new site are softcore wallpapers, animations and hardcore video clips featuring COLT stars such as Chris Wide, Carlo Masi and Luke Garrett.
“We’ll be swapping out the content every two or three months to keep the site fresh,” COLT marketing and project coordinator Kristofer Weston told XBiz, adding that the company also plans to begin offering prerecorded greeting from its stars.
The price for most content is $1.99, while several of the video clips cost $2.99. Users select which type of phone they have, and the site serves up compatible content. Most U.S. carriers do not allow hardcore content to be directly downloaded through their networks, but companies such as Decade Mobile offer applications that make downloads possible through websites rather than over carrier networks.
According to Jupiter Research, mobile users downloaded enough ring tones to rack up retail sales of about $602 million in the U.S. last year.
