DALLAS — Lovehoney’s Shag Factory range made a debut at the Perth Sexpo in Australia; and the company said sales were impressive.
The manufacturer showcased its line of ‘60s free-love inspired vibrating bullets and love rings with a “Shag Van,” photo ops, giveaways and more.
“The Australian patrons at Perth Sexpo loved the new range from Shag Factory,” said Rob Godwin, Sexpo general manager. “We’ve been seeing strong sales in Club X stores nationwide, but weren’t sure what to expect being a new brand at its first expo. We couldn’t be happier with the sales we did and the fun we had with those who stopped by our booth.”
The 2011 Perth Sexpo is described as the largest-ever Sexpo in Western Australia with more than 35,000 patrons.
Shag Factory staff donned ‘60s inspired uniforms, giving away “I got shagged at Sexpo” stickers in its similarly themed Love Lounge booth complete with original split screen VW camper, lava lamps, shag carpeting and love and peace signs.
“We owe the success of the show in part to the fun, free love environment Sexpo created for the show in the Shag Factory Love Lounge booth,” said Dean Elliott of Lovehoney. “Heaps of people were having fun getting photos with the staff and in the van and all around the booth. We look forward to doing it all over again at the next show!”
The Shag Factory Love Lounge moves to the Brisbane Sexpo July 21-24.
Shag Factory is available from East Coast News and Entrenue.
For more information, visit ShagFactory.com, call Dean Elliott at Lovehoney at (800) 944-6639 or email sales@lovehoney.com.