Fantasy Lingerie Gets an Overhaul, Announces New Collections

CHATSWORTH, Calif. — Fantasy Lingerie recently moved into a bigger warehouse in Chatsworth, expanded its sales division, revamped its website and is preparing for the release of new collections.

Fantasy Lingerie's Mike Savage told XBIZ that the company recently relocated from Pacoima to a bigger, better warehouse in Chatsworth.

“The new location has a full graphic arts department and a marketing department, plus it’s in a better location,” Savage said.

The company’s online home, FantasyLingerie.net, also got a makeover, and according to Savage, Fantasy Lingerie is stepping up its online presence.

“We are aggressively promoting on Facebook and our followers are growing continuously,” he said. “We’re also putting together a video montage of all of our lingerie that will available for stores to play in-store, and the 45-second clips will be great for online retailers.”

Fantasy’s new creative team may be behind the company’s updated look to its packaging, which now features front and back product images placed on its corresponding side of the packaging.

The new packaging will be available in July, Savage said, also marking the debut of Fantasy’s new hosiery collection.

“We currently have 30 styles, and we’re planning to add 30 new styles every quarter,” Savage said.

Fantasy Lingerie also is preparing to debut 100 new Excite and Excite Premium items. Savage said retailers can expect the new products to follow Excite’s general “fun” themes.

The new Excite packaging will be in full color, and in addition to offering front and back views of the garment, the packaging also will feature four additional images of Excite styles.

“It’s extra marketing,” Savage said. “We want to get customers interested n the other styles.”

Excite Premium is a more upscale line of everyday men’s underwear, featuring briefs, long briefs and other comfortable styles made of high-grade cotton.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Magic Silk Debuts 'Butterfly Fantasies' Collection

Magic Silk has introduced its new Butterfly Fantasies line of intimate wear.

Orion Debuts 'Vipepad Ride On' Vibrator

Orion Wholesale has introduced its Vibepad Ride On vibrator.

Xgen's Dr. Mindy DeSeta Spotlighted on CBS News

CBS News has spotlighted Xgen Products resident sex therapist Dr. Mindy DeSeta on its Miami and West Palm Beach affiliate stations.

Electric Novelties Expands 'Gläs' Collection

Electric Novelties has introduced a variety of new items from its Gläs collection.

FSC Toasts Jeffrey Douglas for 30 Years of Service

n the very same evening when the adult industry was hit hard by the Supreme Court ruling supporting Texas’ controversial age verification law, HB 1181, members of the Free Speech Coalition board, staff and supporters gathered to celebrate Jeffrey Douglas’ 30 years as board chair — a fitting reflection of his reputation as an eternal optimist.

Le Wand's 'Petite' Highlighted in NY Magazine Article

Le Wand’s Petite massage wand has been recognized in NY Magazine's The Strategist round-up of top-rated massagers.

Orion Debuts 'Gyro' Stroker From You2Toys Line

Orion Wholesale has introduced the You2Toys Gyro stroker.

Share Satisfaction Debuts 'Evolve Penis Pump' Collection

Wellness brand Share Satisfaction has introduced its new Evolve Penis Pump line.

ULoversDoll Debuts 'Isabella' Love Doll

ULoversDoll has added Isabella to its Top-Cydoll collection.

Motorbunny Launches Direct Wholesale Program

Motorbunny has launched a direct wholesale program for brick-and-mortar retailers and ecommerce sites.

Show More