The two chains are the first major retailers to stock the interactive device, which until now, has only been available online.
AEBN said all 11 of the Hustler Hollywood stores are carrying RealTouch and so far, it is in five Adam & Eve stores, with more being added each week.
"We hope to sell a ton of these," said William Hall, inventory control manager at Hustler Hollywood in Ft. Lauderdale.
"Initial reports from these two great chains indicate there's a terrific demand for the device," said Scott Rinaldo, RealTouch director of sales.
"The floor displays are intriguing and well-designed, and customers immediately 'get' how it works. Many of them have heard about RealTouch already because of mentions by radio personalities like Howard Stern and great reviews on websites and in various magazines."
RealTouch is being sold in a four-color high gloss package, with a power supply, 3.5 ounces of lube and a DVD of 10 free videos that will work with the consumer's computer. The package also includes four free Male Enhancement videos at the new RealTouch VOD Sex Theater.
Rinaldo said retailers are taking advantage of the RealTouch offer to customize POS and POP materials, including window clings, standees, posters and bag stuffers.
He noted that RealTouch packages will include a convenience-oriented QR code that will allow customers to instantly download onto their smart phones all the information they need about the unit.
For further information retailers and distributors can contact Scott Rinaldo at firstname.lastname@example.org.