xbiz world
xbiz premiere

ID Lubricants Launches New Moments Line

SANTA ANA, Calif. — Westridge Laboratories, makers of ID Lubricants, has announced a new line of ID Moments lubricant.

"We're very excited about the new Moments line," said Carmen Mortazavi, vice president of sales.

The hypoallergenic, paraben-free lubricant was created to ensure the gentlest touch for those with sensitive skin, the company said.

The two-year-old water-based ID Moments received new discreet packaging available in 2 oz, 4 oz and 6 oz bottles.

ID has expanded the product line with a silicone-based formulation as well as a warming lubricant under the Moments name.

The new ID Moments line is available May 15.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Onahole Debuts New 'Aska Mai' Love Torso

Pleasure brand Onahole has introduced its new Aska Mai love torso.

Nothosaur Marks Pride Month With Rainbow-Colored Pleasure Products

Pleasure brand Nothosaur has introduced its rainbow color series of fantasy dildos for Pride month.

ULoversDoll Debuts Transgender Love Dolls

ULoversDoll has introduced a new line of transgender dolls from its Dolls Castle collection.

Unpacking the Pleasure Industry's Friend-or-Foe Status With Mainstream Outlets

Over the years, pleasure products have increasingly made their way into big-box stores and mainstream marketing channels. As a result, brands now face a complicated balancing act.

We-Vibe to Launch Retail Summer Sales Contest

We-Vibe has announced its Summer Sales contest for all North American retail staff members, running from July 3 through Aug. 7.

Onahole Debuts New 'Cow Gal' Love Torso

Pleasure brand Onahole has introduced its new Cow Gal love torso.

Orion Debuts New Weighted Pelvic Floor Trainer From 'You2Toys' Line

Orion Wholesale has introduced a new weighted pelvic floor trainer from its You2Toys line.

Fleshlight Debuts Robin Coffins Stroker

Fleshlight has introduced its new Pro stroker, molded from the anatomy of Robin Coffins.

Howl Marks Successful Fundraising Campaign

Wellness brand Howl has announced the success of its crowdfunding goal of £370,000.

Male Power Debuts New 'Oh Snap!' Collection

Male Power has introduced the Oh Snap! line of men’s underwear.

Show More