Hollywood Men’s Sarge Logan Reps Blue Line at ILS

LAS VEGAS — Electric Lingerie’s booth at the International Lingerie Show in Las Vegas last month featured an appearance by Sarge Logan of Hollywood Men.

"Speaking as a professional male performer, I really have to say this new underwear is perfect,” Logan said. “It looks great, it shows off what you got, and it's comfortable too. I should know — I've tried on every style!"

Consisting of 58 packaged styles, Blue Line's new range covers everything from thongs to jockstraps to trunks, all in either Super Soft Mesh or Slinky Microfiber. Items are available in classic black, pinstripes, as well as see-through styles, and camoflage.

Construction, style, and comfort are key, the company said as the line is geared in part toward male performers and must be able to withstand the rigors of professional entertainment.

The name of the line is a nod to the classic "blue" stores in Chelsea, New York City's famous gay neighborhood, though the line is intended for men of any orientation who enjoy wearing comfortable, sexy underwear. The product comes in packaging featuring images of Sarge on front and back.

Blue Line underwear retails for $7.99 to $19.99.

Product information and high-res images will be available on BlueLineMen.com.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Nobü Expands 'Essentials' Collection

Nobü is expanding its Essentials collection with two new vibrators.

Orion Debuts 'Bendable Dual Stimulator' Vibe From Black Velvets Line

Orion Wholesale has expanded its Black Velvets collection with its new Bendable Dual Stimulator vibrator.

2026 XBIZ Exec Awards Nominees for Retail Industry Announced

XBIZ is pleased to announce the nominees for the retail industry edition of the 2026 XBIZ Exec Awards, set to be presented as part of the annual XBIZ Honors ceremony, presented by SVAKOM and Kaotik Labs, on Sunday, Jan. 11, in conjunction with the pleasure products trade show XBIZ Expo.

GutDolls Launches Brand Ambassador Program

German pleasure brand GutDolls has announced the launch of its global Brand Ambassador Program (GutDolls Botschafter Programm).

Nalpac Releases 2025 Winter Catalog

Nalpac has released its 80-page 2025 winter catalog.

Creative Conceptions Debuts 'Birthday Cake' Lube From Skins 'Tasty' Line

Creative Conceptions has introduced the new Birthday Cake lubricant from its Skins Tasty collection.

ERIKALUST, Oh Collective Partner for Exclusive 'Date Night Bonbons' Gift Set

ERIKALUST and Oh Collective have partnered for an exclusive edition of the Date Night Bonbons gift set.

Orion Debuts 'Starter Packages' From 'Magic Shiver' Line

Orion Wholesale has introduced three pleasure product starter packages from its Magic Shiver line.

Orion Debuts 'Beau Coeur' Collection

Orion Wholesale has introduced its beau coeur line of pleasure products.

Electric Novelties Debuts 'Bondage Bearz' Collection

Electric Novelties has introduced its Bondage Bearz plush collection.

Show More