Google Survey Reveals Tablets Used Mostly for Gaming

SUNNYVALE, Calif. — Most users use their tablet computers for gaming according to a recent Google AdMob survey.

The findings from 1,430 U.S. respondents reveal that 84 percent play games on their tablets while 78 percent search for information, 74 percent check their email and 61 percent read the news.

Gaming reportedly provided the biggest surprise, trumping email.

Social networking came in at 56 percent while 51 percent of the users said they consume music and/or videos.

And although most tablet use is done at home and at night, shopping and ebook reading were logged as the two least popular activities at 42 and 46 percent respectively.

Tablet use is also eating into PC use with 28 percent of the respondents saying their tablet is now their primary computer while 43 percent say they spend more time on their tablet than their desktop or laptop computers.

A third of respondents said they spend more time using their tablets than watching TV, 59 percent report more time on a tablet than reading a paper book and 68 percent use it for at least an our a day (38 percent spend two hours), according to the survey.

The findings indicate that tablet owners are shifting away from TVs and PCs and are watching more content on their tablets.

Although the tablet brands were not identified, the survey was done this March at a time when Apple’s iPad and Samsung Galaxy products were most prevalent in the marketplace.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Pineapple Support Introduces 'Wellbeing by PS' Service

Pineapple Support has debuted its new Wellbeing by PS service, providing mental health support packages for companies and agencies.

MyMember.site Integrates Bluesky Functionality

MyMember.site has added Bluesky features to its website management platform.

GirlsDoPorn Defendants Ordered to Pay Victims $75.5 Million

A federal court has ordered former GirlsDoPorn owner Michael Pratt and his co-defendants in the GDP sex trafficking case to pay restitution totaling $75,568,283.47 to 106 victims.

SWR Data Publishes 'Clip Trend' Report

Adult industry market research outfit SWR Data has published a report on the performance of clip platforms and sales.

Another German Court Rejects Blocking Orders Against Pornhub, YouPorn

A German court has blocked the Rhineland-Palatinate Media Authority (MA RLP) from forcing telecom providers based within the court’s jurisdiction to cut off access to Aylo-owned adult sites Pornhub and YouPorn.

Ofcom Fines Kick Online Entertainment $1 Million for AV Noncompliance

U.K. media regulator Ofcom on Thursday fined Kick Online Entertainment 800,000 pounds (more than $1 million) for failing to implement age checks as required for compliance with the Online Safety Act.

FSC Details Legislative Outlook for 2026

The Free Speech Coalition (FSC) has laid out the legislative outlook for the industry in 2026.

AEBN Publishes Popular Searches by Country for December, January

AEBN has released the list of popular searches from its straight and gay theaters, by country, for December and January.

Jim Austin Joins CrakRevenue Team

Online industry veteran and business strategist Jim Austin has been hired by CrakRevenue.

Judge Dismisses NCOSE-Backed Suits Against Adult Sites Over Kansas AV Law

A federal judge on Tuesday dismissed lawsuits brought against two adult websites in Kansas for alleged violations of the state’s age verification law.

Show More