The company said it is the first to support AirPlay wireless technology that allows users to stream movie and trailer content from iPhone, iPod or iPad devices to AppleTV and then onto TV screens.
“We want to create the best content, and have it available in every way possible,” Digital Playground founder Joone said.
He added, "We’re excited that we can offer so many choices that allow our consumers to view their adult entertainment any way they want.”
Digital Playground said that as an example, the trailer from its new movie “Top Guns” can be streamed to iPhones, iPods or iPads. Using AppleTV’s AirPlay technology, the trailer can then immediately be streamed onto TV screens.
Digital Playground CEO Samantha Lewis said the same technology applies to new releases on VOD and membership sites.
“Someone can buy one of our movies and instead of just watching it on their iPhone, iPad or laptop, they can now enjoy it from the comfort of their couch. Even our live video chats with our contract stars can be streamed live onto the TV screen,” Lewis said.
Joone added that the company is taking full advantage of the groundbreaking technology and said, “The forward-thinking approach that our company has toward technology allows us to stay ahead of the curve so that when enhancements like this come along, we’re already in a position to implement them."