“The adult industry has been aching for a platform with the right mix of social media capabilities, ease-of-use and functionality," says adult performer/director and social media consultant Kelly Shibari. “Until now, that is. Playpen has brought together all of the key elements from all the leading social media sites and implemented them into one, highly-functional and profit-generating platform for models of all kinds to access and add to their profiles. The world of making money through social media just got a whole lot better.”
“Our quick jump out of the gate is exciting,” Playpen founder and CEO James Johnston said. “The platform is a really great medium for models and stars to interact with their fans in a much more intimate and meaningful manner. The fans get the access they crave and the models get the personal touch, interaction and response they want from the fans, while not compromising the fact that they are business people and making money is one of the main objectives of Playpen. So everyone is extremely happy with what they are getting out of Playpen and what the experience is all about.”
FTM transsexual porn star Buck Angel was one of the first big-name stars to join Playpen.
“The open nature and support structure delivered by Playpen, coupled with the multi-layered and lucrative transaction opportunities made joining Playpen a no-brainer for me,” Angel said. “I’m looking forward to giving greater access and attention to my fans … almost as much as I am looking forward to getting to know a lot more about them. This platform is truly the best on the market and I think it will be satisfying both fans and models for a long time to come.”
By combining the most critical elements from three of the top social media brands, Playpen enables fans to interact with the model of their choice and allow models to upload videos and images, set their own price points and create custom product offerings dynamically.
Models can also embed product offerings within email and IM sessions. With a powerful internal CRM (Customer Relationship Management) tool, models can manage and maintain their fan connections at all times, which is in keeping with Playpen’s model-empowerment theme, the company said.