Hustler Takes Honors at XBIZ Awards

LOS ANGELES — Hustler has announced three big wins at the XBIZ Awards Show that brought the industry together on Feb. 9 at the Hollywood Palladium.

Theresa Flynt was honored with the Executive Leadership Award in Retail for her stewardship of the Hustler Hollywood stores while Hustler Video’s "This Ain’t Avatar XXX 3D" was awarded both Best Art Direction and Best Marketing Campaign of the Year. The wild sendoff was directed by Axel Braun, the 2010 XBIZ Director of the Year.

“We’re always happy to be recognized by our peers for the work we do,” said Michael H. Klein, president of Hustler. “Theresa has done an amazing job of making Hustler Hollywood a thriving retail chain and we are tremendously proud of the hard work that went into all facets of the making and marketing of 'This Ain’t Avatar XXX 3D.'”

Hustler founder Larry Flynt spoke on Feb. 10 to a standing-room-only crowd at the inaugural XBIZ Retail Expo & Conference about the current state of the industry, offering insight about how he sees the future unfolding.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Jennifer White, Jessi Rae Lead Latest From Blacked

Reigning XMAs Female Performer of the Year Jennifer White stars alongside Jessi Rae and Isiah Maxwell in the latest release from Vixen Media Group studio imprint, Blacked.

SWPA to Host Webinar on Landing Media Coverage for Sexual Wellness Brands

The Sexual Wellness Professional Alliance (SWPA), a division of the Free Speech Coalition, will host a webinar on Wednesday, Oct. 7, offering strategies for sexual wellness brands to attract media coverage.

Evil Angel Drops 'My Fantasy With Rocco'

Evil Angel has released the latest title from director Rocco Siffredi, titled "My Fantasy With Rocco."

XBIZ LA Conference Website Now Live, Registration Open

The event website for the XBIZ LA conference is now live, offering comprehensive information about the upcoming event, taking place Jan. 7-10 at the JW Marriott L.A. LIVE.

Full Circle Expands 'My Buddy' Anal Plug Collection

Full Circle Brands has added three new vibrating anal plugs to its My Buddy line.

ERIKALUST Releases 'Close Up'

Spookie Shelbie and Delfine Dahlia star in the latest release from ERIKALUST, titled “Close Up.”

BMS Factory, Calvista Sign Distro Deal for Australia, New Zealand

Canadian pleasure brand BMS Factory has signed an exclusive deal with Calvista for distribution in Australia and New Zealand.

Lexi Lore Makes Her Vixen Debut

Lexi Lore has made her debut for Vixen Media Group's flagship imprint alongside Parker Ambrose in the studio's latest release.

Nalpac Acquires Holiday Products

Nalpac has acquired Chatsworth, California-based adult distributor Holiday Products, expanding its West Coast presence.Nalpac adds Holiday to its distribution network after previously acquiring Tempe, Arizona-based boutique distributor Entrenue in 2023.

Show More