Sweden’s Berns Hotel Offering Lady Calston Toys Free to Guests

STOCKHOLM, Sweden — The Berns Hotel in Stockholm is now offering its guests complimentary sex toys by Lady Calston.

According to the hotel management, the Berns Hotel wanted to attract and please more guests by expanding the range of items offered in the regular room price, which now includes coffee, tea, water and sex toys.

“There is nothing ugly with sex —that is something that we want to show,” said Berns’ reception manager Andreas L’Estrade said, adding that the hotel’s guests, which he described as chic, fashion-conscious, artsy and music-oriented, have responded positively.

“It was their marketing idea to facilitate the comfort of their guests using sensual items and I believe that they are the first hotel in the world to provide such products free (together with the normal room amenities like coffee and tea),” Calston Industries Owner Larry Gayne told XBIZ. “We consider our products to be very novel and couples-oriented and reciprocally complimentary to such a classy venue as the Berns Hotel.”

Additionally, the hotel’s management said it also takes into account the families that stay at Berns and removes the adult products from rooms occupied by children.

Gayne said that while past attempts to have Calston’s products incorporated into hotel guest rooms have been nixed for being deemed too risqué, he currently in talks to get Calston in additional hotels.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Best Kept Secret Store Owner Eric Wexler Passes Away

Eric Wexler, an industry veteran of over 40 years and owner of Best Kept Secret in Queens, New York, passed away on June 11 at the age of 74.

Honey Play Box Debuts 'Noctura' Thrusting Dildo

Honey Play Box has introduced its new app-enabled Noctura thrusting dildo.

Electric Novelties Debuts New 'Blue Line' Stim Tool Collection

Electric Novelties has introduced its Blue Line collection of stimulation tools for men.

Onahole Debuts New 'Aska Mai' Love Torso

Pleasure brand Onahole has introduced its new Aska Mai love torso.

Nothosaur Marks Pride Month With Rainbow-Colored Pleasure Products

Pleasure brand Nothosaur has introduced its rainbow color series of fantasy dildos for Pride month.

ULoversDoll Debuts Transgender Love Dolls

ULoversDoll has introduced a new line of transgender dolls from its Dolls Castle collection.

Unpacking the Pleasure Industry's Friend-or-Foe Status With Mainstream Outlets

Over the years, pleasure products have increasingly made their way into big-box stores and mainstream marketing channels. As a result, brands now face a complicated balancing act.

We-Vibe to Launch Retail Summer Sales Contest

We-Vibe has announced its Summer Sales contest for all North American retail staff members, running from July 3 through Aug. 7.

Onahole Debuts New 'Cow Gal' Love Torso

Pleasure brand Onahole has introduced its new Cow Gal love torso.

Orion Debuts New Weighted Pelvic Floor Trainer From 'You2Toys' Line

Orion Wholesale has introduced a new weighted pelvic floor trainer from its You2Toys line.

Show More