Sweden’s Berns Hotel Offering Lady Calston Toys Free to Guests

STOCKHOLM, Sweden — The Berns Hotel in Stockholm is now offering its guests complimentary sex toys by Lady Calston.

According to the hotel management, the Berns Hotel wanted to attract and please more guests by expanding the range of items offered in the regular room price, which now includes coffee, tea, water and sex toys.

“There is nothing ugly with sex —that is something that we want to show,” said Berns’ reception manager Andreas L’Estrade said, adding that the hotel’s guests, which he described as chic, fashion-conscious, artsy and music-oriented, have responded positively.

“It was their marketing idea to facilitate the comfort of their guests using sensual items and I believe that they are the first hotel in the world to provide such products free (together with the normal room amenities like coffee and tea),” Calston Industries Owner Larry Gayne told XBIZ. “We consider our products to be very novel and couples-oriented and reciprocally complimentary to such a classy venue as the Berns Hotel.”

Additionally, the hotel’s management said it also takes into account the families that stay at Berns and removes the adult products from rooms occupied by children.

Gayne said that while past attempts to have Calston’s products incorporated into hotel guest rooms have been nixed for being deemed too risqué, he currently in talks to get Calston in additional hotels.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Tenga Inks Canadian Distro Deals With Sexy Living, JAL

Tenga has signed deals with Canadian distributors Sexy Living and JAL Enterprises to expand its presence in the northern market.

Williams Trading Co. Launches 2025 Pre-Black Friday Warehouse Sale

Williams Trading will launch its 2025 pre-Black Friday warehouse sale for retailers tomorrow through Nov. 12.

Holiday Now Shipping 'Enby 3' From Wild Flower

Holiday Products is now shipping the Enby 3 vibe from Wild Flower.

Full Circle Elevates Jessica Save to Executive VP of Sales and Marketing

Full Circle/Miami Distro has promoted Jessica Sav to executive vice president of sales and marketing.

Orion Unveils 2 New Styles From 'Noir Handmade' Line

Orion Wholesale has introduced two new styles from its Noir Handmade line.

SmartTract Debuts 'Go' Pump Controller

SmartTract has introduced its Go vacuum penis pump controller.

EQOM Group Officially Names Anneke Kamphuis CEO

EQOM Group, the company behind ONE-DC and EasyToys, has officially appointed Anneke Kamphuis as its new CEO.Kamphuis, who has been serving as interim CEO since Sept. 1, will be the first woman to hold EQOM's top position. In her permanent role, Kamphuis will oversee the company's growth and trade partnership strategies, including the continued European expansion of the ONE-DC brand.

Cruel Reell Debuts 3 Fleshlight Pro Strokers

Newly crowned 2025 Euro XMAs Fetish Creator of the Year Cruel Reell has debuted three new Fleshlight Pro strokers.

Exsens, Success Systems Partner for 'Independent Resellers' Campaign

Wellness brand Exsens and marketing firm Success Systems have partnered for an independent resellers campaign.

XR Brands Debuts 'Elektra Rechargeable Violet Wand' From 'Master Series' Line

XR Brands has introduced the Elektra rechargeable violet wand from its Master Series collection.

Show More