LELO to Unveil New Product Line at ILS

LAS VEGAS — Intimate lifestyle product designer LELO will present several new products at the Las Vegas International Lingerie Show slated for Sept. 27-29 at The Rio Hotel.

LELO products will be showcased in Masquerade Suite #19001 in the Masquerade Tower.

The company said this is the first year LELO will have a suite at the show, giving the company a chance to meet one-on-one with distributors and retailers.

Highlights of the LELO presentation include a sneak preview of INSIGNIA, the company's newest, line of pleasure objects to date.

"The INSIGNIA line by LELO redefines the standards of aesthetic beauty in the erotic marketplace — it's a perfect blend of ergonomic functionality and stylish design," the company said.

The company added that all of the new INSIGNIA pleasure objects feature graceful and sculptural curves, a cut-out handle, the LELO signature 3-button interface and a platinum-gold ABS core.

Plus, the company said each high-end INSIGNIA piece furthers the mainstreaming of sexual health and well being.

"This is the direction LELO is moving in the consumer product market as it secures its place as upscale lifestyle brand," the company said.

LELO also will present new sales collateral materials featuring retail sales training information for LELO products at the show.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Orion Expands 'Cottelli Fantasy' Line

Orion Wholesale has added six new lingerie sets to its Cottelli Fantasy collection.

Je Joue to Debut Expanded 'ILY' Collection at EroSpain

Je Joue will introduce several new products from its ILY collection at the EroSpain trade show next month in Barcelona.

Magic Silk Debuts 'Daffodil Dreams' Collection

Magic Silk has introduced its new Daffodil Dreams line of lingerie.

Playboy Launches Model Search for Honey Birdette Lingerie Collab

Playboy has launched a global model search for the face of the company's exclusive collaboration with lingerie brand Honey Birdette.

Xgen Expands Distro Deal With East Coast News

Xgen Products has expanded its distribution deal with East Coast News (ECN), with the latter now carrying the Lapdance Lingerie and Envy Menswear lines.

Orion Debuts 'Beasty' Jumpsuit

Orion Wholesale has introduced its new Beasty Suits reptilian role-playing jumpsuit.

Eldorado to Host 'Virtual Elevation' Webinar With Lovehoney

Eldorado Trading will host its next "Virtual Elevation," a live, private webinar for retailers, featuring Lovehoney Group's John Marinello and Kim Card, and Eldorado Marketing Director Nathan Morimitsu, on April 23 at noon PDT.

Sportsheets Expands 'Shadow' Collection

Sportsheets has expanded the Shadow collection from its Sex & Mischief line of BDSM gear.

COTR Acquires Together Brand

COTR, Inc. has acquired the assets and distribution rights of pleasure brand Together.

Show More