Joseph has founded iPorns.com, the latest entrant to the increasingly crowded iPod porn market, and is scheduled to make the site’s debut official at AEE this week.
Like other companies offering iPod-compatible content, iPorns’ content will be formatted for the iPod as well as most other portable media devices. Consumers will have access to a number of Red Light District and Platinum X films — the site currently is limited in its beta stage to a handful of films — with plans to expand rapidly in the coming months.
Of note to consumers are the site’s download options. For example, users can choose to download an entire film off the site for $12.99, or they can select to download a shorter version with just the sex scenes, usually for around $9.95. Individual scene downloads run between $2-3 apiece.
“Like other forms of entertainment, consumers want to watch programming that interests them at their convenience, so we expect that people will watch porn films in places other than the privacy of their bedroom,” Joseph said. “Technology gives us the opportunity to provide this service.”
Joseph said that while iPorns.com will be a platform for his companies’ films, other production companies also would be invited to join the network.
Despite the ongoing saturation of players in the iPod porn market, Joseph stressed the value in going portable.
“iPorns provides immediate access to consumers who may be too embarrassed to shop in adult video stores or who don't want to wait for a tape to be mailed,” he said. “iPorns can provide almost immediate gratification.”
