Yahoo Completes Search Transition to Microsoft

SUNNYVALE, Calif. — Yahoo has announced that it has completed its transition of certain back-end functions for Yahoo search over to Microsoft’s search platform.

Yahoo Web, Image and Video search experiences on both desktop and mobile devices are now powered by the Microsoft platform in the U.S. and Canada with more markets to come.

“The speed in which this was completed is a testament to the great work and partnership between a number of Yahoo and Microsoft employees, the ranks of which are numerous,” blogged Shashi Seth, senior vice president of Yahoo search products.

“I’d like to express my sincere appreciation for each person who contributed to this great accomplishment.”

He added now that this transition is over, Yahoo will continue to drive technological innovation in the search experience to bring more value to users and advertisers.

“We are focused on creating rich, immersive experiences that foster serendipitous discovery for people across the Yahoo Network,” Seth said. “As we shared last week, we will be offering other search-related tools for publishers in the months to come.”

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Report: UK Moving Ahead with Plan to Outlaw 'Choking' Content

The BBC and other sources are reporting that the U.K. government will follow through on criminalizing “choking” content, a plan that was announced earlier this year.

Italy to Require Age Verification for Adult Sites

Italian media regulator AGCOM has announced that all sites and platforms hosting adult content will be required to implement age verification systems starting Nov. 12 to prevent access by users under 18.

'MILFlicious' Launches Through YourPaysitePartner

MILFlicious.com has officially launched through YourPaysitePartner (YPP).

Op-Ed: The Guardian's XBIZ Amsterdam Podcast Dismisses Creators' Experiences

British newspaper The Guardian’s podcast coverage of XBIZ Amsterdam 2025 purports to investigate the power dynamics of today’s online adult industry. Instead, it ignores creators’ voices, airs tired and outdated preconceptions about the business, and rehashes the unsupported claims of anti-pornography crusaders.

Eva Maxim, BranditScan Launch 'Killer' Promo

Eva Maxim and BranditScan have partnered for the Killer Creator Giveaway promotion.

2026 XBIZ Exec Awards Nominees for Online Industry Announced

XBIZ is pleased to announce the nominees for the online industry edition of the 2026 XBIZ Exec Awards, set to be presented as part of the annual XBIZ Honors ceremony on Wednesday, Jan. 14 in conjunction with the XBIZ 2026 digital media conference.

AEBN Publishes Report on POV Trends

AEBN has published a report on POV and gonzo categories from its straight and gay theaters.

Joybear Pictures to Launch 'I Really Love' Studio Imprint

Joybear Pictures has announced that its new studio imprint, I Really Love, will launch in January.

Pineapple Support to Host 'Life Transitions' Support Group

Pineapple Support is hosting a free online support group on navigating transitional and liminal spaces.

CamSoda Launches 'Trick or Tease' AI Companions

CamSoda has launched its Halloween-themed Trick or Tease AI companions.

Show More